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  • Posted: May 8, 2025
    Deadline: Not specified
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  • Newedge is a financial institution established in 2019 and licensed by the Central Bank of Nigeria (CBN) to operate as a Finance Company in Nigeria. Newedge provide Loans, Investment and Financial Advisory solutions to clients across the private and public sectors of the economy.
    Read more about this company

     

    Public Relations Manager

    Job responsibilities:

    • Align with HQ’s direction to develop and execute a strategic communication plan in the local market to enhance the company's brand image and reputation.
    • Create engaging content for various channels, including press releases, articles, blog posts, social media posts, and website content.
    • Manage and maintain positive relationships with media contacts, influencers, and key stakeholders to secure media coverage and maximize brand exposure.
    • Plan and coordinate media events, press conferences, and product launches to generate media interest and coverage.
    • Monitor media coverage and social media conversations to identify trends, opportunities, and potential risks, and develop appropriate responses.
    • Align with HQ, then collaborate with local cross-functional teams to provide communication support for various initiatives, such as product activities, corporate announcements, and crisis management.
    • Manage the company's social media presence, including content creation, community management, and monitoring of social media channels.
    • Measure and analyze the effectiveness of communication campaigns and initiatives using various analytics tools and provide actionable insights and recommendations for improvement.
    • Stay updated on industry trends, best practices, and emerging communication technologies to ensure the company remains competitive in the market.

    Job requirements:

    • Excellent written and verbal communication skills, with the ability to distil complex information into clear and concise messages.
    • Proven experience in developing and executing integrated communication strategies across multiple channels.
    • In-depth understanding of media relations and experience in building and maintaining relationships with journalists and influencers.
    • Proficient in social media management, with a solid understanding of different platforms and their respective audiences.
    • Ability to work under pressure and manage multiple projects simultaneously, adhering to tight deadlines.
    • Exceptional organizational and project management skills, with the ability to prioritize tasks effectively.
    • Strong interpersonal skills and the ability to collaborate and build relationships across all levels of the organization.
    • Proficient in using analytics tools to measure and analyze the effectiveness of communication efforts and make data-driven decisions.

    Check how your CV aligns with this job

    Method of Application

    Send CV to: panu.samson.femi@newedgefinance.com

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