Guangzhou Automobile Group Co., Ltd (GAC MOTOR) is a Chinese automobile maker headquartered in Guangzhou in China. GAC MOTOR represents insisting on pursuing scientific development, enhancing the core competition, and achieving the sustainable development.
Since its establishment, the Trumpchi has been technologically on par with other global brands and d...
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As the PR Director, you will play a pivotal role in shaping CIG E-Mobility's public image and driving brand awareness.
You will develop and execute strategic PR campaigns that align with our business objectives and enhance our reputation.
Key Responsibilities
Strategic PR Planning: Develop and implement comprehensive PR strategies that support the business goals and enhance our brand visibility.
Media Relations: Build and maintain strong relationships with key media outlets, journalists, and influencers. Secure positive media coverage and manage media inquiries effectively.
Crisis Communication: Develop and execute crisis communication plans to address potential challenges and protect the company’s reputation.
Brand Storytelling: Craft compelling narratives that highlight brand’s unique value proposition, innovation, and impact on the community.
Social Media Engagement: Oversee the management of our social media presence, and driving consistent engagement with our target audience.
Event Management: Provide strategic advice on PR-related events, including press conferences, product launches, and industry conferences.
Measurement and Analysis: Track PR metrics, analyze campaign effectiveness, and provide insights to inform future strategies.
Requirements
Bachelor's Degree in Public Relations, Communications, Journalism, or a related field.
Minimum of 10 years of experience in PR or corporate communications, with a focus on technology or transportation industries.
Proven track record of developing and executing successful PR campaigns.
Strong media relations skills and ability to build relationships with journalists.
Excellent written and verbal communication skills.
Crisis communication experience and ability to handle high-pressure situations.
Strong understanding of social media platforms and digital PR.
Ability to work independently and as part of a team.
Benefits
Competitive Salary
13th Month Allowance
Leave Allowance
Monthly Performance Bonus
Retirement Savings
Robust Medical Coverage
Daily Lunch
Staff Transportation
Employee Car Ownership Scheme
Learning & Development Budget
Group Life Insurance
Paid Time Off
Opportunity to work in a fast-paced and dynamic environment.
Gmail
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