MSC Media & External Relations at First Bank

DUTIES & RESPONSIBILITIES

• Support the Team Lead in media planning and guidance across the group to drive PR optimization of events and activities
• Develop and disseminate press release features; and photo stories across the media to generate publicity and positioning of the brand
• Support the team lead in implementing crisis management initiatives to mitigate against reputational risks and build positive PR capital
• Support the team lead to conduct media monitoring and analysis across news and PR channels for Banks and Holdco along the lines of agreed metrics.
• Proposal review and analysis to identify opportunities that promote brand image building and strengthened relationship with the media
• Feature articles commissioning to the media to drive Top of Mind Awareness of the brand through brand positioning as a clear leader in various products and services
• Support the team lead in coordinating media participation at the bank’s events, publishing of post event reports and news stories to generate awareness
• Daily News Report to management
• Payment processing to partners and stakeholders

JOB REQUIREMENTS

Education 

Minimum Education: First degree in Mass Communication, Marketing or social sciences-based discipline.

Experience

Minimum 2 - 5 years significant work experience to include firsthand interaction on corporate communications related tasks in the Banking; Telecommunications; or agencies in the corporate communications industry.