Marketing Manager at Tybitx Services International Limited

Summary

• The Marketing Manager is responsible for developing and executing a comprehensive marketing strategy that drives brand awareness, increases customer traffic (online and in-store), and enhances sales and loyalty.
• The role requires strong expertise in traditional and digital marketing, creative campaign management, and data-driven decision-making.
• The ideal candidate will demonstrate leadership, strategic thinking, and deep understanding of the retail industry within the Nigerian market.

Key Responsibilities

• Strategic Marketing Leadership & Planning
• Brand Management & Messaging
• Digital Marketing & E-commerce Support
• Traditional Marketing & Advertising
• Promotional Campaigns & Events
• Public Relations & Communications
• Market Research & Analysis
• Team Leadership & Management.

Experience & Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field. Master’s degree preferred.
• Minimum of 7-10 years of experience in marketing, with at least 3-5 years in management role.
• Experience in the retail industry is highly preferred.
• Proven track record of developing and implementing successful marketing campaigns that have driven measurable results.

Skills & Competencies:

• Marketing Expertise
• Strategic Thinking
• Analytical & Problem-Solving Skills
• Communication & Interpersonal Skills
• Digital Marketing Proficiency
• Project Management
• Creativity & Innovation
• Leadership & Team Management
• Retail Industry Knowledge
• Budget Management.