Since our inception, SENCE has been totally focused on building a strategic, quality consulting practice.
We are committed to helping SMEs succeed in a challenging and tasking environment by providing them with the support they need to survive and grow.
Our business strategy is 'friendly interaction' and 'convenience' because as challenging as doing b...
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Our clients in the real estate firm is seeking a dynamic and experienced Marketing Manager to join our team at a leading shopping mall in Kano.
The successful candidate will be responsible for developing and executing marketing strategies to drive foot traffic, enhance customer engagement, and promote retail tenants.
Responsibilities:
Develop and implement comprehensive marketing plans to increase mall visibility and traffic.
Plan and execute promotional campaigns, events, and activities to attract and retain customers.
Collaborate with retail tenants to support their marketing efforts and ensure alignment with mall-wide initiatives.
Manage social media channels, website content, and other digital marketing platforms to engage with the community and promote events.
Analyze market trends, consumer behavior, and competitor activities to identify growth opportunities.
Prepare and manage the marketing budget, ensuring all activities are cost-effective.
Monitor and report on the effectiveness of marketing campaigns and adjust strategies as needed.
Foster relationships with media, vendors, and partners to maximize promotional opportunities.
Requirements:
Bachelor’s degree in Marketing, Business Administration, or a related field.
At least 5 years of experience in marketing, preferably within the retail or shopping mall industry.
Proven track record of successful marketing campaigns and events.
Strong understanding of digital marketing, including social media, SEO, and content marketing.
Excellent communication, interpersonal, and leadership skills.
Ability to work in a fast-paced environment and manage multiple projects simultaneously.
Creative thinker with strong problem-solving skills.
Proficiency in marketing software and tools (e.g., Google Analytics, Adobe Creative Suite).