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  • Posted: Apr 22, 2020
    Deadline: Apr 25, 2020
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    Marketing Manager

    Job Brief

    • We are recruiting for one of our clients to fill the position of a Marketing Manager.
    • The successful candidate will be responsible for Planning, coordinating, and implementing the firm's, practice groups', and individual attorney's activities with respect to marketing, business development, public relations, and client services.
    • Objective is to increase visibility and brand recognition to strengthen and expand the firm's client base.
    • Observes confidentiality of client and firm matters.

    Duties & Responsibilities
    The Marketing Manager will have primary responsibility and authority to lead and administer these important functions of the Firm:

    • Strategic Planning
    • Budgeting
    • Media and Public Relations
    • Promotion
    • Sponsorships
    • Business Development

    Minimum Qualification/Requirements
    Education:

    • Master's Degree in Business (Specialization in Marketing)
    • Second Class Upper Degree in a first degree
    • Additional professional certification in management/marketing/graphic design is an added advantage

    Skills:

    • Five years in a marketing manager role within a professional services environment (law firm experience preferred)
    • Marketing management and strategic planning experience
    • Successful development and administration of a marketing program
    • Excellent communication, presentation and interpersonal skills.
    • Good knowledge of Adobe Creative Suite (InDesign, Photoshop, Illustrator), Adobe Acrobat Pro, and website content management systems (e.g. WordPress)
    • Familiar with SEO and Google Analytics including ability to set goals, interpret metrics, and implement projects that will improve online performance and visibility.
    • Excellent writing skills and the ability to understand the attorney-client relationship
    • Ability to write effectively for public relations and other purposes for audiences inside and outside the firm and to prepare written materials to support and to follow-up marketing opportunities for the firm.
    • Firm first attitude and mindset
    • Digital Marketing Experience would be an added advantage.

    Method of Application

    Interested and qualified candidates should send their resume and cover letter to: recruitment@apataandascott.com using the Job Title as the subject of the e-mail.

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