Marketing Manager at Apata & Ascott Limited

Job Brief

• We are recruiting for one of our clients to fill the position of a Marketing Manager.
• The successful candidate will be responsible for Planning, coordinating, and implementing the firm's, practice groups', and individual attorney's activities with respect to marketing, business development, public relations, and client services.
• Objective is to increase visibility and brand recognition to strengthen and expand the firm's client base.
• Observes confidentiality of client and firm matters.

Duties & Responsibilities
The Marketing Manager will have primary responsibility and authority to lead and administer these important functions of the Firm:

• Strategic Planning
• Budgeting
• Media and Public Relations
• Promotion
• Sponsorships
• Business Development

Minimum Qualification/Requirements
Education:

• Master's Degree in Business (Specialization in Marketing)
• Second Class Upper Degree in a first degree
• Additional professional certification in management/marketing/graphic design is an added advantage

Skills:

• Five years in a marketing manager role within a professional services environment (law firm experience preferred)
• Marketing management and strategic planning experience
• Successful development and administration of a marketing program
• Excellent communication, presentation and interpersonal skills.
• Good knowledge of Adobe Creative Suite (InDesign, Photoshop, Illustrator), Adobe Acrobat Pro, and website content management systems (e.g. WordPress)
• Familiar with SEO and Google Analytics including ability to set goals, interpret metrics, and implement projects that will improve online performance and visibility.
• Excellent writing skills and the ability to understand the attorney-client relationship
• Ability to write effectively for public relations and other purposes for audiences inside and outside the firm and to prepare written materials to support and to follow-up marketing opportunities for the firm.
• Firm first attitude and mindset
• Digital Marketing Experience would be an added advantage.