Marketing Lead at Advantage Health Africa

Responsibilities

• Develop strategy for and executing engaging social media campaigns across multiple platforms to increase brand awareness and engagement.
• Define and maintain our brand identity, ensuring consistency across all marketing platforms and touchpoints.
• Craft compelling content, both written and visual, for various channels including websites, blogs, email marketing, and press releases.
• Create Brand Visibility strategy
• Monitor and analyze marketing performance metrics to optimize campaigns and strategies.
• Stay updated with industry trends, competitors, and consumer behavior to identify opportunities for growth.

Requirements

• Bachelor's Degree in Marketing or a related field.
• Proven experience as a Marketing Lead or similar role.
• Strong knowledge of social media platforms and trends.
• Excellent communication and storytelling skills.
• Creative thinker with an eye for design and branding.
• Proficiency in digital marketing tools and analytics.
• Leadership and team management abilities.