Marketing Executive, Anglophone Africa at RightCom

Responsibilities

Brand & Communications

• Build and own a robust marketing and growth strategy for Anglophone Africa region.
• Create marketing collateral including brochures, videos, and client success stories.
• Support event planning, sponsorships, and PR initiatives to position RightCom as an industry thought leader.

Campaign Management

• Develop and execute digital and offline marketing campaigns aligned with business goals.
• Manage content calendars, email campaigns, and social media presence.

Partner Management 

• Oversee outsourced marketing campaigns by marketing, PR and media agencies amongst others.
• Report partner performance to management and track ROI ensuring RightCom gets value on investments. 

Analytics & Reporting

• Track campaign performance and optimize ROI through data-driven insights.
• Maintain consistent brand voice across all channels.

Qualifications

• Bachelor’s degree in Marketing, Communications, or related field.
• 2–5 years of B2B marketing experience, preferably in SaaS or tech.
• Fluent in both French and English
• Strong digital marketing skills (SEO, social media, automation, analytics).
• Excellent writing and storytelling abilities.
• Creative mindset with attention to detail and results.