Marketing & Business Development Executive at Guufs International

Job Summary

• To grow our impact and revenue, we need a results-driven, highly motivated Marketing & Business Development Manager who will take charge of monetization, growth, and brand partnerships.
• This role requires someone strategic, proactive, and well-connected in the digital marketing and AI industry. If you love closing deals, running marketing campaigns, and building partnerships, this is for you!

Responsibilities

• Growth hacking
• Develop and execute a marketing and business growth strategy for our AI magazine blog.
• Engaging withAI companies, SaaS platforms, and tech brands for sponsorships, advertising, and affiliate partnerships.
• Manage and optimize digital marketing campaigns (Facebook, Google, TikTok, LinkedIn Ads, etc.).
• Drive SEO growth, including AI SEO, social media engagement, and content distribution.
• Develop and execute email marketing campaigns to grow and nurture the audience.
• Identify new revenue opportunities, such as paid courses, e-books, and AI-related digital products.
• Set up and manage affiliate marketing partnerships with AI tools and platforms.
• Analyze performance metrics and optimize marketing strategies to increase revenue and engagement.
• Collaborate with the content team to align marketing strategies with trending AI topics.
• Act as the main point of contact for advertisers, partners, and potential investors.

Requirements

• 2+ years of experience in digital marketing, business development, or sales.
• Proven experience in closing sponsorship and advertising deals.
• Strong SEO, social media marketing, and content distribution skills.
• Excellent negotiation and communication skills.
• Skilled at running digital ads
• Experience in B2B sales, affiliate marketing, or influencer marketing.
• Knowledge of Google Ads, Facebook Ads, and LinkedIn marketing.
• Ability to create and execute marketing funnels and growth strategies.
• Data-driven mindset with experience in Google Analytics and campaign tracking.
• Strong understanding of the AI industry or willingness to learn quickly.
• Proficiency in Excel, Power BI, and other analytical tools
• Excellent communication, presentation, and problem-solving skills
• Knowledge of AI, emerging technologies, and digital business models is a plus
• Ability to work independently and drive results without constant supervision

Preferred Skills (Bonus Points):

• Experience working with AI startups or SaaS companies.
• Connections in the tech and AI space for easier deal-making.
• Strong copywriting skills for ad creatives and marketing campaigns.
• Experience with affiliate marketing programs and influencer outreach.

What We Offer

• Competitive Salary
• Bonuses based on revenue generated.
• Remote Work – Work from anywhere in Nigeria.
• Performance-Based Growth – Earn more as you drive business success.
• Opportunity to Work in the Fast-Growing AI Industry.
• Training & Access to AI Tools for upskilling.