Marketing & Brand Communications Lead at Westfield Energy Resources Limited

Role Summary:

• To lead the strategic direction, planning, and execution of marketing, branding, corporate communications, digital presence, and stakeholder engagement for the company. Ensures Westfield maintains a professional brand image, supports business development through impactful visibility, and aligns all communication with corporate vision, ISO standards, and executive expectations

Key Responsibilities:

• Develop and implement the company’s annual Marketing & Brand Strategy, aligned with revenue objectives and corporate goals.
• Oversee digital branding, website, LinkedIn, corporate email communications, newsletters, case studies, industry articles.
• Lead the design, approval, and deployment of marketing assets, brochures, company profile, corporate videos, proposal branding.
• Manage corporate visibility at conferences, exhibitions (e.g., OTC Houston, NOG Energy Week), client forums, CSR programs.
• Supervise marketing & brand communications staff, assign tasks, review deliverables, conduct performance reviews.
• Ensure brand compliance, logo usage, fonts, colors, tone of communication across all departments & proposals.
• Support Sales & BD teams with pitch decks, proposal branding, corporate presentations, client engagement kits.
• Drive stakeholder communications, press releases, internal newsletters, crisis communication, corporate announcements.
• Track and report monthly on social media reach, audience engagement, brand ROI metrics, and campaign performance.
• Ensure ISO 9001 compliance, document control, and maintain corporate identity manuals, templates & visual standards.

Qualifications & Experience:

• B.Sc./B. A in Mass Communication, Marketing, Public Relations, Media, or related field.
• 6–9 years post-NYSC + minimum 3 years in supervisory/lead marketing & communications role.
• Experience in the oil and gas industry is an advantage.
• Professional certifications in CIM, NIPR, Digital Marketing (Google), Brand Management, PMP is an added advantage.
• Working knowledge of Adobe Suite tools, Canva, MS PowerPoint, Zoho CRM, Google Analytics, SharePoint.
• Core skills in Strategic branding, content leadership, digital storytelling, corporate communication, team management, presentation & copywriting.