Manager, External Communications at IHS Towers

Qualifications

• Generate, implement and manage creative communication strategies for external audiences such as customers, host communities, government, civil society, media, competitors, and the general public.
• Work cooperatively with various company departments to determine external communication needs and design corresponding plans.
• Create dynamic content for projects that include adverts, direct mail, case studies, scripts, fact sheets, company profile etc.
• Develop and manage relationships with relevant media outlets and respond to news media inquiries.
• Write and distribute press releases, articles, interviews, etc.
• Utilize media intelligence tools and systems to measure advertising/publicity effectiveness. Also, communicate media sentiment reports to management as at when due.
• Create and manage content for the company website and other online media outlets.
• Ensure company-wide adherence to external communication guidelines.
• Assist in crisis communication planning and execution.
• Provide quality control of writing, editing, and proofreading of external communications.
• Maintain a database of external communications activities and events amongst others.
• Identify, effectively coordinate, report, and publicize Thought Leadership programs, sponsorships, partnerships and external events to positively project the Company’s brand.
• Provide daily updates of relevant press mentions to management and critical internal stakeholders.
• Manage freelance writers and agency partners as appropriate.
• Other duties as assigned by Associate Director, Corporate Communications