Head of Commercial at BrandCo Nigeria Limited

Job Summary

• We are looking for a dynamic and strategic Head, Commercial to drive revenue growth, optimize profitability, and oversee the entire commercial function within our retail operations.
• This individual will be responsible for crafting and executing commercial strategies, building strong customer and partner relationships, and leading a high-performing team.
• The ideal candidate will have extensive experience in the retail industry and a proven track record of delivering results with minimal supervision.

Key Responsibilities
Strategic Commercial Leadership:

• Develop and implement the commercial strategy aligned with the company’s overall goals and objectives.
• Identify growth opportunities across product lines, market segments, and distribution channels.

Sales and Revenue Management:

• Drive sales growth by developing innovative sales plans and promotional strategies.

Monitor and analyze sales performance metrics to ensure targets are met or exceeded.

• Oversee pricing strategies to maintain competitiveness and profitability.

Customer Relationship Management:

• Build and nurture strong relationships with key customers, partners, and stakeholders.
• Ensure exceptional customer satisfaction by aligning commercial operations with customer needs.

Product and Category Management:

• Collaborate with product teams to determine optimal product assortments and pricing strategies.
• Monitor product performance and trends to inform inventory decisions and promotional campaigns.

Team Leadership:

• Lead and mentor the commercial team, including sales, marketing, and category managers, to achieve objectives.
• Foster a culture of accountability, innovation, and performance excellence.

Market and Competitor Analysis:

• Conduct regular market research to understand industry trends, customer preferences, and competitor activities.
• Use insights to refine commercial strategies and identify new opportunities.

Budget and Financial Management:

• Prepare and manage the commercial budget, ensuring cost-effective operations.
• Analyze financial reports to assess profitability and adjust strategies as needed.
• Develop and manage the supply chain budget, focusing on cost optimization while maintaining quality and service levels.
• Implement cost-reduction strategies across the supply chain without compromising performance or customer satisfaction.

Qualifications

• Bachelor’s degree in business administration, Marketing, or a related field (MBA preferred).
• At least 8+ years of experience in a senior commercial role within the retail industry.
• Proven track record of driving revenue growth and profitability in a retail environment.
• Strong leadership skills with the ability to inspire and lead cross-functional teams.
• Expertise in sales, marketing, category management, and pricing strategies.
• Excellent negotiation, communication, and interpersonal skills.
• Ability to analyze data, identify trends, and make informed decisions.
• Experience with retail management systems and customer relationship management tools is an advantage.

Key Competencies:

• Strategic Thinking and Business Acumen
• Leadership and Team Development
• Customer-Centric Approach
• Financial and Analytical Skills
• Innovation and Problem-Solving
• Strong Communication and Negotiation Skills.