Head Marketing & Sales, HiiT SIWES+ (HSMHS+) at HiiT Plc

Job Summary:

• The purpose of our HSMHS+ position is to provide leadership to the HSIWES+ Team, develop Marketing & Sales Strategies and lead its execution to achieve the company’s HSIWES+ Management’s goals and objectives.

Key Accountabilities:

• Achieve Management’s HSIWES+ Marketing and Sales goals and objectives in accordance with our Business Plan.
• Develop, propose and implement efficient and measurable Marketing and Sales strategies in accordance with periodic targets and ensure end-to-end execution towards the actualization of S/N 1.
• Develop Digital Marketing campaigns (including budget planning, lead generation & content ideation) as well as Traditional Marketing strategies and oversee its execution.
• Initiate/Grow HSIWES+ community and Social Media presence on all relevant social media platforms, such as Facebook and Instagram. LinkedIn, Twitter, TikTok, WhatsApp and Telegram, etc.
• Identify and Build strategic partnerships (Tertiary Institutions, relevant SIWES officials & students) to drive referral and strategic collaborations).
• Identify relevant Tech events/activities and encourage Interns participation to boost our visibility.
• Produce and engage our target audience with appropriate videos, written or graphic contents via e-newsletters, web pages and blog content, or social media messages.
• Coordinate research and monitor all activities in our target market space and submit detailed monthly reports.

Key Performance Indicators

• Sales Targets Achievement on pro-rata basis (70%).
• Result-oriented and satisfactory management of Team Members. (20%)
• Other tasks assigned by management. (10%)

Skills and Competencies:

• Personal Qualities- Passionate and Self-Motivated Personality with exemplar business mindset and attention to details.
• ICT & Social Media skills- At least intermediate proficiency in MS Word, Excel, PowerPoint, Zoom, Zoho platform and excellent Social Media Marketing (Must have active LinkedIn, Twitter, Instagram & Facebook accounts).
• Communication skills- Excellent written and verbal skills.
• Performance Evidence- Clear evidence of achievements in Social Media Marketing in the last 3 years.
• Emotional Intelligence- High social and relationship management skills.

Qualifications and Experience:

• Education- Minimum of first degree (2/2 minimum) in in any field. MBA with specialization in Marketing is an advantage.
• Experience- Minimum 3 years’ experience in Social Media Marketing, one of which must be as Team Lead or Manager.
• Industry- Service (EdTech, FinTech, Telecoms, Education, Insurance, etc).