E-Commerce Manager at Compovine Technologies

Responsibilities:

•     Manage all online activity in relation to traffic acquisition, sales, conversion and a/b testing and reporting
•     Develop and implement ecommerce strategy in order to improve website performance
•     Work with developers to improve website speed
•     Work wth the marketing team or manage digital marketers in order to improve quality and traffic acquisition
•     Re-Platforming website to new CMS, making website mobile capable
•     Research market in order to discover new trends and technologies in order to improve website performance
•     Analyse various data in order to deliver data driven strategies in order to deliver top performance and achieve kpis
•     Oversee or directly manage digital marketing channels across PPC, SEO, Display, affiliates and email marketing and social media
•     Develop content calendar and oversee website uploads and landing pages development
•     Report on performance

Skills, Knowledge and Experience:

•     Minimum 3 to 9 years’ experience in a similar role
•     Bachelors’ degree in Digital Marketing or related field.
•     Knowledge of implementing digital marketing concepts such as PPC, SEO, social media, display and affiliate channels.
•     Confidence developing and overseeing retail and eCommerce-focused digital marketing strategies.
•     Excellent understanding of UX, web design, customer flow and web analysis.
•     Confidence in traffic analysis, reporting tools and optimisation.
•     Knowledge of Attribution modelling, website speed optimisation, A/B testing, conversion management, sales journey optimisation, traffic analysis and reporting tools.
•     Understanding and experience in, UX, Adobe Photoshop, InDesign, Dreamweaver and Google Analytics
•     High proficiency in relevant tools, Adobe Photoshop, InDesign, Dreamweaver and Google Analytics.
•     Broad experience of attribution modelling, website speed optimisation, A/B testing, conversion management, sales journey optimisation.
•     Strong MarTech background, with experience managing marketing and tech teams