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  • Posted: Dec 24, 2021
    Deadline: Jan 3, 2022
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    PPS is a technology Solution company established in Nigeria to provide innovative solutions to basic issues that occur in everyday life. We offer consultancy in the areas of technology, healthcare and business development and strive to improve how the world operates using high level technology. At Primly Premium Solutions we are passionate in the pursuit of excellence with uncompromising services and integrity which is why we are in the industry to make a positive mark.
    Read more about this company

     

    Digital Marketing Specialist

    Job Description

    • We are looking for a creative Digital Marketing Specialist to manage Primly Services’ Online presence.
    • S/he would be responsible for developing Digital Marketing Strategies & Online Campaigns aimed at increasing the brand’s influence, driving traffic to Company websites, and sparking interest in the Company’s Products and Services.

    Responsibilities
    Online Presence:

    • Create and manage a consistent digital marketing experience & brand communication across all channels.
    • Continually audit Company Websites to identify optimization opportunities, information gaps and resolve them.
    • Review and monitor proposed content for social media channels as developed by the Social Media Staff. Work with team in developing content.
    • Identify ways to increase engagement on Social Media Channels and build a community.
    • Develop a system to ensure the company is listed on local and international online directories.

    Campaign:

    • Create and execute all Campaigns across various Social Media Channels: including Facebook, Instagram, SEM, PPC, etc.
    • Ensure campaigns have a strategy that promotes the Company’s products and services and a plan that leads to new business while retaining existing business.
    • Conduct regular A/B tests to improve performance of all paid advertising.
    • Measure and report on the performance of all campaigns.

    Other:

    • Build & manage Email Marketing Lists and other Marketing Databases.
    • Create content for landing pages and work with developers to optimize user experience.
    • Create Detailed Weekly reports.
    • Work as a key member of the Business Development team.
    • Adhoc duties as assigned.

    Requirements

    • Bachelor’s Degree in Marketing, Communication, or related field.
    • 4+ years relevant experience.
    • Extensive Knowledge of Social Media Platforms and using social media as a tool to drive sales and engagement.
    • Brand Marketing Experience.
    • Excellent copywriting skills
    • Working Knowledge of SEO techniques.
    • Understanding of Google Analytics, with experience creating Accounts, Reports and setting Goals.
    • Must be able to work with minimal supervision.

    Method of Application

    Interested and qualified candidates should send their CV to: ITjobs@primlyservices.com using the Job Title as the subject of the email.

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