Digital Marketing Manager at People Capacity Management

Job Description 

• Develop and implement comprehensive digital marketing strategies to meet business objectives
• Conduct market research and competitor analysis to identify trends, opportunities, and target audience preferences.
• Plan and execute digital marketing campaigns across various channels, including search engines, social media, email marketing, and content marketing
• Optimize website and landing pages to improve user experience and drive conversions
• Monitor and analyze key performance indicators (KPIs) to measure campaign effectiveness and make data-driven decisions
• Collaborate with cross-functional teams to align marketing efforts with overall business goals

Job Specifications

• Bachelor’s degree in marketing, business, or a related field.
• Must have 3-5 years’ experience as a Digital Marketer, with a focus on strategic planning and motion graphics
• In-depth knowledge of digital marketing channels, tools, and best practices
• Strong analytical skills and ability to interpret data and insights
• Proficiency in digital marketing platforms and analytics tools
• Excellent communication and presentation skills