Digital Marketing Campaign Assistant at SDSD Nigeria

Location: Ota, Ogun

Job Description

• The Digital Marketing Campaigns Assistant will report directly to the Marketing Director and will be responsible for taking on a variety of tasks that allow for the successful completion of planned marketing programmes targeting key segments in EMEA and Asia-Pac.

Key Responsibilities

• Planning and execution of marketing campaigns to meet strategic objectives.
• Assist with the development of value propositions and messaging for key segments.
• Design and execute communications via email and social media.
• Write and proofread marketing copy for online, presentations and brochures.
• Produce creative content including videos.
• Create and implement copy on web pages using WordPress, ensuring optimisation.
• Monitor campaign performance and use insights to build more effective campaigns.
• Monitor and report on competitor activity.
• Maintain and update the client and prospect databases

Essential Requirements / Skills

• Educated to Degree level with at least 2 years experience in a B2B marketing role.
• Design/Photoshop skills are essential.
• WordPress CMS knowledge is essential.
• Automated email marketing tools e.g. Mailchimp.
• B2B Copywriting skills, with a keen eye for detail.
• Familiar with Google Analytics or a similar analytics tool.
• Experience of managing B2B social media channels.
• Experience of campaign reporting and analysis (must have excel experience).
• ROI-focused, pro-active and data-driven.
• Confident and with a creative mindset.