Digital Marketer at Vorem

Job Location: Warri
 
Job Description
A Digital marketer is responsible for helping maintain a brand by working on marketing campaigns. Their duties include performing market research, strategizing with other marketing professionals and creating content to aid in the success of marketing campaigns.
 
Job Responsibilities

• Lead the planning and execution of the digital marketing strategies to promote company’s services to customers.
• Plan, organize and manage all e-mail campaigns, digital campaigns and relevant creative content per the marketing calendar to drive traffic and increase conversions on the website.
• Manage online customer acquisition and retention programs including SEO, email, affiliate, and social marketing.
• Investigate, recommend and implement new enhancements that can increase revenue, brand awareness and improve overall customer experience by analyzing the results of ongoing efforts.
• Responsible for meeting or exceeding marketing revenue targets and developing plans to make up for any shortfalls in revenue
• Use Google Analytics and other business tracking tools to make strategic and tactical recommendations. Benchmark, measure and analyze results of online and offline marketing initiatives such as e-mail campaigns, events, promotions, SEO marketing, affiliate program and future online marketing initiatives.
• Cooperate with the web developers to make necessary changes in the website if necessary
• Perform keyword research in coordination with company’s business objectives to optimize existing content and uncover new opportunities
• Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
• Online seasonal campaign Idea generation and execution
• Online Stores partnership marketing idea generation and execution
• Online promotion content development
• Online Stores seasonal campaign budgeting
• Online Platform promotion research  
• Online based public relation communication

Requirements

• First Degree from a reputable higher institution
• A Bachelor of science degree in.
• Minimum of 2- 3 years of experience in a similar role.
• Must have a strong business acumen.
• Experience working with campaign managers and marketing stakeholders to provide ideas & strategies.
• Strong experience in google analytics and digital marketing analytics/reporting.
• Excellent verbal and written communication skills
• Strong Micro soft suite skill
• Strong ability to pay attention to details