Digital Marketer/Customer Service Manager at Rubels & Angels

CONTENT CREATION

• Create and Edit all types of content – Video, Photo, Meme, Graphic, Motion, 3D etc
• Create and edit at least two new content (of any type) daily one of which must include a reel – 14 Weekly
• Create and edit a unique socially trendy post for every Friday
• Schedule weekly food photography and content creation for the different digital/social media platforms.
• Jump on and create content around trending songs, challenges, meme etc
• Create campaigns around each product

POSTING SCHEDULE

• Post at least four times daily on IG feed with deference to the peak periods on google analytics
• Post at least three times daily on stories
• Post at least one reel daily
• Post every morning latest by 6:30am
• Post in lieu of daily deals a night before and post in lieu of daily deals on the morning of the deals.
• Schedule all post for weekends and any other time you are not at the office.
• Ensure all categories of products are captured in your weekly posting spread
• Create a content calendar and ensure that all posts are of strong picture and video quality.

POST OPTIMISATION

• Ensure that all posts are optimized with the use of hashtags, SEO, SEM etc.
• Drive organic traffic and views to posts
• Drive comments and engagements
• Follow up on and optimize all promotions and partnerships

ENGAGEMENTS AND BRAND POSITIONING

• All comments from posts and stories are to be responded to in line with our brand identity
• All enquiries are to be promptly responded to and handed over to the customer service team where necessary.
• Must regularly engage in the comments section of popular pages with intelligent and witty comments
• Must ensure and oversee prompt response to all DM’S and messages within 5 minutes 

COLLABORATIONS & STRATEGY

• Foster collaborations with influencers and high view pages.
• Foster paid and unpaid collaborations with content creators
• Provide penetrative marketing strategies for all products

WEBSITE

• Edit and manage orders from the company website
• Regularly update products, prices and other info
• Ensure that the website is aesthetically appealing

SALES & THIRD PARTY PLATFORMS.

Regularly update product and prices, manage orders and follow up payments on these third party platforms:

a.       Kwik b. Gokada c. Jumia d. Ginjaa e. Google my business etc

Revamp & Generate consistent sales on these plaforms:

a. Instagram b. Facebook c. Twitter d. Snapchat e. Any other platform you may recommend

Monitor sales growth from these platforms.

Ensure strict security measures on these platforms.

ANALYTICS & REPORTING

• Send a daily report of activities, content created and achievements at the end of day via mail copying Chef Dira, Blessing and myself.
• Provide weekly analytics and digital strategy report at Management meeting.
• Carry out any other role assigned by supervisors or management.