Corporate Strategy & Brand Manager at Octoplus Marketing

RESPONSIBILITIES

• Brand Strategy: Develops and implements comprehensive brand strategies to achieve business objectives, aligning with the company's overall mission and vision.
• Brand Positioning: Defines and maintains the company's brand positioning, unique value proposition, and messaging framework.
• Brand Identity: Oversees the development and maintenance of the company's visual identity, including logos, typography, color palettes, and imagery.
• Brand Guidelines: Creates and enforces brand guidelines, ensuring consistency across all touchpoints, including marketing materials, website, social media, and advertising.

REQUIREMENTS

• Bachelor's degree in marketing, Communications, Business Administration, or a related field. A master's degree is a plus.
• 3-5years of experience in brand management, corporate communications, or marketing within a 360-marketing firm, agency, or related industry.
• Strong strategic thinking, brand storytelling, and communication skills.
• Analytical skills, with the ability to interpret data and inform brand strategies.
• Proven ability to develop and execute branding campaigns with measurable impact.