Content Manager at Gokada Incorporated

Job Dimensions

• The Content Manager will lead our content marketing strategy and the overall brand communication of the company
• If you can efficiently and creatively strategize and create marketing content that will in turn influence ROI for the organization then this roll is for you.  You will work with a variety of teams to coordinate our marketing, advertising and promotional activities.Your goal is to increase client engagement and promote our company and drive ROI.

Responsibilities

• Develop content strategy aligned with short-term and long-term marketing targets.
• Collaborate with  design teams to plan and develop content.
• Create and publish engaging content.
• Create engaging contents and ensure brand consistency.
• Optimize content according to SEO.
• Use content management systems to analyze website traffic and users engagement metrics.
• Manage content distribution to online channels and social media platforms to increase conversion ratio.
• Develop content calendar monthly for all digital and offline platforms.
• Ensure compliance with law (e.g. copyright and data protection).
• Stay up-to-date with developments and generate new ideas to draw audience’s attention.
• Formulating a cross-platform content strategy.
• Brainstorm with team members to develop new ideas.
• Build a following on social media.

Requirements

• Minimum 2 years experience
• Proven work experience as a Content manager.
• Knowledge of SEO and web traffic metrics.
• Familiarity with social media.
• Excellent writing skills in English and pidgin
• Attention to detail.
• Good organizational and time-management skills.
• BSc degree in Journalism, Marketing or relevant field