Content Creator & Social Media Handler at Woodgate Structure Limited

Job Description

• A Content Creator & Social Media Handler creates engaging content, such as text, images, and videos, for various platforms, while a Social Media Handler manages brand presence, engages with the audience, and analyzes performance to refine social media strategies.
• Key responsibilities include developing content strategies, researching trends, writing and editing copy, creating visual assets, scheduling posts, monitoring engagement, and analyzing data to improve performance and achieve marketing goals.

Responsibilities
Content Creator Responsibilities

• Content Development: Develop, write, and edit engaging, brand-aligned content for websites, blogs, email, and social media.
• Multimedia Production: Create and edit multimedia content, including graphics, videos, and infographics, to support marketing objectives.
• SEO Optimization: Optimize content for search engines to improve rankings and drive organic traffic.
• Research: Stay updated on industry trends, competitor activities, and audience behavior to create relevant and impactful content.
• Content Calendar: Plan and maintain a content calendar for consistent and timely publication across digital platforms.
• Brand Consistency: Collaborate with other teams (design, marketing) to ensure all content aligns with brand guidelines.

Social Media Handler Responsibilities

• Strategy & Execution: Develop and implement social media strategies to increase brand awareness and engagement.
• Community Engagement: Respond to comments, messages, and mentions to foster a sense of community and gather feedback.
• Trend Monitoring: Stay updated on the latest social media trends, tools, and platform features to create resonant content.
• Performance Analysis: Monitor social media metrics and insights to track campaign effectiveness and make data-driven recommendations.
• Content Curation: Create and curate compelling content, including posts, stories, and videos, tailored for different platforms.
• Collaboration: Work with content creators, graphic designers, and videographers to produce visually appealing materials.

Requirements

• Interested candidates should possess relevant qualifications with 3 - 4 years experience. 

Key Skills Required:

• Creativity: Ability to develop unique and engaging ideas.
• Writing & Editing: Strong written communication and proofreading skills.
• Visual Skills: Proficiency in photography, videography, and editing.
• Analytical Skills: Ability to interpret data and metrics to inform strategy.
• SEO Knowledge: Understanding of search engine optimization best practices.
• Communication: Excellent written and verbal communication skills to collaborate and interact with audiences