Consultant - Production of Informative Communication Materials at Christian Aid

Background and Contextual Understanding

• Evidence for Collaboration and Inclusive Development (ECID) is a data-driven project that will contribute to reducing poverty and improving the wellbeing of over 600,000 marginalised people in Kaduna and Anambra States.
• The project is funded by UKAid from the UK government and is implemented by Christian Aid Nigeria in collaboration with Civil Society Organizations which will support civil society and marginalised groups to collect and use data as evidence for effective engagement with government and participation in policy and decision-making.

The project specifically seeks to improve the wellbeing of three groups that have been identified as the most marginalised:

• Adolescents (boys and girls between the ages of 13 and 19)
• People with Disability
• Poor rural women (19 and above living in hard-to-reach communities)

Purpose of the Consultancy:

• The purpose of this consultancy is to create customised characters of the three identified groups- adolescent boys and girls, people with disability and poor rural women.
• These characters will be created to suit the context in the different project locations- Anambra and Kaduna.
• The created charters will be owned by Christian Aid and used in both print and video materials produced on the ECID project.
• The consultant will also design materials in Igbo, Hausa and Pidgin languages.
• All of these are aimed at increasing knowledge and visibility of the ECID project within the project states and create a sense of ownership for the community members as these languages are the indigenous languages in the project communities.
• These materials will be used as tools to properly inform the audience about the project and what is expected of them as their role in supporting the overall project success.

Specific Objectives of the Consultancy

• Create distinct and customised illustrations (characters) that represent all the target groups on the ECID project.
• Modify the already produced community info-sheets from English to Igbo, Hausa and Pidgin languages.
• Produce and translate three short audio-videos with motion illustrations in English, Igbo, Hausa and Pidgin languages.
• Print the designed material

Deliverables:

• Twenty-four (24) customised illustrations (characters) and scenarios in modifiable formats such as vectors, PNG or any others representing the three identified groups that are suitable for use in Kaduna and Anambra states.
• Modified version of the already produced community info-sheets to Igbo, Hausa and Pidgin languages.
• Short animated videos of the info-sheet in English, Igbo, Hausa and Pidgin languages.
• 500 printed copies of each language of the info-sheets; English, Pidgin, Igbo and Hausa respectively.
• A report of the entire consultancy process

Illustrations (Characters) to Design:

• Seven (7) different Northern (Kaduna State) looking characters
• Seven (7) different Eastern (Anambra State) looking characters
• Ten (10) different regular (Nigerian) looking characters

Consultant Competencies

• We are seeking a professional communications outfit or individual with experience in designing and producing materials for varying audiences.
• The outfit/individual should also have experience in graphics design and illustration to create distinct characters.
• Experience in translation to Hausa, Igbo, Pidgin and other Nigerian languages is important.

Budget and Terms of Engagement:

• 50% of the consultancy fee will be paid when the contract is signed, and the balance paid on final satisfactory performance.
• 10% withholding tax will be deducted from source on the total cost of the consultancy fee for a firm and 5% for an individual.
• It is expected that the entire design, modification and printing does not exceed 3 weeks from the date of selection.