BTL Marketing Strategist at Simba Group

Job Summary:
The Below-the-line marketing strategist is responsible for the implementation of the PPD brands, BTL communication strategy. The role holder will also execute the BTL marketing communications plan for all our offerings.

Responsibilities

• Developing and setting BTL strategy and operations
• Maintaining relationships with external suppliers and identifying new suppliers that will enable the achievement of our key branding objective
• Work with the relevant sales channels to develop bespoke BTL activity for each
• Develop & champion the PPD brands BTL communications roadmap
• Communicate this strategy to agency partners and identify each agency's role in delivering against it.
• Continuously optimize roadmap based on learning's and best practice

Skills Requirement

• Working knowledge of marketing operations
• Microsoft suit skills
• Inter personal skills
• Ability to think outside the box