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  • Posted: Sep 26, 2023
    Deadline: Not specified
  • Never pay for any CBT, test or assessment as part of any recruitment process. When in doubt, contact us

    KenRicana Group is a company with over four subsidiaries in the Food Services industry Our aim is to extend and Excellent Customer Service experience to all our customers and ensure that our food and products are made in compliance with the regulations of the FDA, NAFDAC, and all federal, state, and local food safety laws We also aim to empower the lives of ...
    Read more about this company


    Brand Marketing Manager


    • Candidate must have BA/BSc/HND in Markerting
    • Candidate must reside in Lagos mainland or within the following locations Festac, Egbeda, iyana-ipaja, Ojo


    • To refine & strengthen the brand identity for a Startup company and expand the market’s reach to capture a wider audience of consumers.
    • To focus on elevating the brand and increasing customer engagement
    • Developing and executing a comprehensive digital marketing strategy to increase the brand’s online presence, including;
      • Establishing and maintaining active profiles on popular social media
      • Creating engaging social media contents
      • Increasing visibility and followership
    • Social media marketing on major platforms, including;
      • Content creation
      • Posting and Scheduling
      • Building and Community management
      • Analytics Monitoring
      • Trend and industry research
      • Hashtag research
      • Collaborations and Partnerships
      • Virtual customer support, Follow-ups, and Crisis management
    • Overhauling of a user-friendly and responsive website(s), including;
      • Website & content optimization
      • Creating blog contents on websites for products & service description
      • Encouraging customer reviews
      • Implementing effective “Search Engine Optimization” (SEO) techniques to improve search engine rankings
      • Boosting google ranking
    • Developing a localized marketing campaign to target the business’s immediate area, including;
      • Partnerships with nearby businesses
      • Participating in local events and charity functions
      • Leveraging word-of-mouth strategies to generate buzz and attract more customers
    • Developing a compelling brand story
    • Developing eye-catching visuals, videos, and written contents that captivate the audience, drive customers engagements and tell unique stories about the brand.
    • Emails’, ‘photos’ & ‘videos’ backup and management.
    • Ensuring the brand’s message and values are constantly communicated across all platforms: online, offline and on-air.
    • “Off page” link building on Directories, Bookmarks, Articles, Blogs, comments, forums etc.
    • Social bookmarking and Directory submission, Articles writing, Forum profiling and Blog commenting on niche sites.
    • Tracking performance of all strategies, Key metrics and providing regular reports to showcase the progress and impact of the strategies.
    • Maintaining accurate records of customer interactions, including inquires, issues, solutions provided, and customer feedback.
    • Ensuring exceptional results are achieved within set time-frames.
    • Research on business sales locations and planning of vehicle & signage designs, pop-up events, promotional collaterals and branded merchandise.


    • Deep understanding of Brand Identity and Management.
    • Plausibly understanding of strategies for Brand Presence and Visibility.
    • Brand online setup and domination skills.
    • Professional Brand management experience.
    • Professional social media management experience.
    • Deep understand of social media analytics and feedback implementation.
    • Search Engine optimization and Google Analytics skills
    • Internet savviness.
    • Proven ability to adapt and adjust, to meet the evolving needs of brands.
    • Excellent customer service and customer management experience.
    • Excellent booking and record keeping skills.
    • Understanding of emotional marketing.
    • Understanding of color profiles.

    Method of Application

    Interested and qualified candidates should apply using the Apply Now button below.

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