Brand/Corporate Manager at eRecruiter Nigeria

Job Objective

• The Brand/Corp Comms Mgr will assist the Head of Communications with activating and managing all aspects of Brand building/ PR Housekeeping internally and externally.

Key Deliverables

• Work with the Head, of Communications (HC) in crafting and implementing Brand strategies/initiatives to achieve the vision, plans and objectives of the Organisation.
• Plug-identified Brand Communications and PR gaps in the organization.
• Create and service channels to showcase our timeless values, our impact, and events and occurrences we want the world to know.
• Coordinate the implementation of agreed Brand Activation programs to enhance the reputation of the Organisation brand and its sub-brands.
• Support the comms team with Classic/Evergreen organization content to drive visibility.
• Focus on the good that the Organisation is doing i.e. lives changed, socio-economic testimonies, and propose channels outside the usual through which they can be mined to build our reputation.
• Support the amplification of our impact entities - PEF, PLLI, etc
• Work with the Head of Comms to develop and drive Sustainability strategy- connect what we do to the SDGs and project that, creating avenues to do so.
• Work with HOC to evolve a PR strategy for the Organisation, her subsidiaries, and the PG brand.
• Implement said strategies to achieve defined objectives (Media pitches, release writing, events mgt, follow-up on features, etc)
• Work on press and media relations with a view to forging meaningful relationships that align with the objectives of the Organisation.
• Pitch and secure relevant quarterly media features on local/regional/international platforms.
• Maintain the public relations function of the Organisation, establishing and maintaining active relationships with secular, denominational, and interfaith media.
• Work with team lead to develop and manage the annual PR communications/publicity budget.
• Crisis mgt: Put steps in place to avert incidences that can impact the Organisation and the global lead brand negatively and in the event that they happen, have a plan in place to address them.
• Create PR events/initiatives and key into existing events.
• Ensure brand alignment and compliance, in culture, in touchpoints, and across board in expressions.
• Work with HR on Organisation employer branding image.
• Ensure a wide understanding and awareness of the brand standards.
• Enforce brand standards across touchpoints and flag defaults that will impact us across expressions, engaging with stakeholders to this end.
• Ensuring brand integrity in all areas.

Requirements

• First degree from a reputable university with a minimum of 2:1
• A post-graduate degree in Communications, Journalism, International Relations/Public Affairs, Journalism or other related disciplines is advantageous
• Minimum of 7 years experience in Brand Mgt, Communications role
• Track record working on and directly responsible for
• Brand Strategy and Execution.
• Experience working with a high-performance cross-functional team in a Brand marketing/communications/publicity in manager capacity.
• Experience working with and enforcing Brand Guidelines
• Experience working with multimedia, social media, web design, graphics, and other communications/publicity management teams
• Experience working with a production team.
• Experience working with media (press) stakeholders.
• Proven writing and editing skills. Writing skills include copywriting, screenwriting, editorial writing, writing press releases etc.
• Excellent command of (written and spoken) English
• Ability to convey complex ideas in a creative, clear, direct, and lively style.
• Strong diplomatic, interpersonal, and team skills
• Strong organizational and problem-solving skills
• An in-depth understanding and problem-solving approach to project management as it relates to complex, multifunctional project
• Knowledge and applied work experience in Brand building and mgt principles sufficient to execute, lead or advise others.
• Ability to prioritize, work well under pressure and capably handle/juggle multiple tasks within tight deadlines.
• Demonstrates creative and critical thinking skills
• Strong relationship management, strategy development, project management, problem-solving and change management skills.