Brand & Communications Associate at CapitalSage Technology Limited

Job Description

• The Brand & Communications Associate will support the agribusiness arm of CapitalSage Holdings by developing and executing communication strategies that strengthen the brand’s presence across digital and traditional channels.
• The role is responsible for showcasing the agribusiness value chain from sourcing to processing to market delivery, while creating compelling content that highlights impact, innovation, and sustainability.
• This position requires creativity, strong digital instincts, excellent storytelling skills, and the ability to translate technical agribusiness processes into accessible, engaging brand narratives.

Key Responsibilities
Social Media Management:

• Manage daily operations of all agribusiness-related social media accounts.
• Develop and execute monthly content calendars focused on agribusiness operations, products, milestones, and community impact.
• Respond to audience inquiries, comments, and conversations professionally and promptly.
• Ensure brand voice, tone, and visual consistency across all channels.

Brand Strategy & Integrated Communications:

• Produce engaging agribusiness content: captions, articles, product/commodity explainers, process breakdowns, field stories, sustainability highlights, and behind-the-scenes operations.
• Capture field activities, factory operations, farmer success stories, and organizational achievements.
• Support campaign ideation and implementation for brand-building, product launches, and impact-driven initiatives.Work with internal teams to ensure cohesive brand execution across digital, PR, events, and stakeholder engagements.

Analytics & Performance Tracking:

• Track and report key metrics: engagement, impressions, reach, follower growth, and conversions.
• Monitor industry trends within agriculture, commodities, and food value chains to inform content direction.

Brand Reputation & Stakeholder Perception:

• Monitor online and offline conversations related to the agribusiness arm.
• Identify perception risks early and escalate as required.
• Ensure a consistent, positive brand image across all customer, farmer, and partner touchpoints.

Internal Collaboration & Field Support:

• Work closely with operations, procurement, sustainability, HR, and strategy teams to gather stories and updates.
• Support internal communication activities (announcements, events, impact reports, employee features).
• Provide communication support for field activities, factory events, partner visits, and CSR engagements.

Required Skills & Competencies

• Bachelor's Degree in Communications, Marketing, Mass Media, PR, Agriculture Communication, or related field
• 1–3 years’ experience in brand communications, digital media, marketing, or PR
• Experience working in agribusiness, commodities, sustainability, or manufacturing is an added advantage
• Good communication, presentation, and interpersonal skills
• Video editing skills (CapCut or similar tools)
• Analytics interpretation (Meta Insights, LinkedIn Analytics, Google Analytics)
• Understanding of digital communication best practices.
• Proactive, adaptable, and comfortable in a fast-paced environment

Benefits
Industry Standard.