Book Marketer at May Publishing Ltd

Job Summary

• We are seeking a creative, proactive, and results-driven Book Marketer to join our publishing team. The ideal candidate will lead efforts to promote our books, authors, and publishing services through both physical and digital marketing strategies.
• You must be passionate about storytelling, digitally savvy, and capable of crafting campaigns that reflect our mission of legacy, impact, and excellence in publishing.

Key Responsibilities
Marketing Campaigns:

• Plan and execute end-to-end book marketing campaigns (pre-launch, launch, post-launch).
• Create tailored marketing plans based on genre, target audience, and distribution channels.
• Organize and promote virtual and physical book events, launches, and campaigns.
• Source bookstores and other outlets for book distribution and sales opportunities.

Content Creation & Promotion:

• Develop compelling marketing content including graphics, captions, blog posts, reels, and short videos.
• Manage social media campaigns and email newsletters to drive awareness and engagement.
• Support author branding and online presence across platforms.

Trend Monitoring & Strategy:

• Stay updated on publishing and marketing trends, including reader behaviors and platform changes.
• Recommend and implement growth-focused strategies for better visibility and book sales.

Requirements

• Bachelor’s Degree in Marketing, Communications, English, Media, or related field (or equivalent practical experience) with 1-3 years experience.
• Proven experience in digital and physical marketing, book promotion, or content strategy.
• Strong understanding of major social media platforms (Instagram, Facebook, LinkedIn, X, TikTok).
• Basic design skills using Canva, Adobe Photoshop, or similar tools.
• Familiarity with SEO, email marketing, and website management.
• Excellent writing, editing, and verbal communication skills.
• Highly organized, creative, and able to work independently under deadlines.

Preferred Skills:

• Experience in publishing, media, or creative industries.
• Familiarity with Amazon KDP, Goodreads, and book blog tour platforms.
• Knowledge of email marketing automation and campaign tools.
• Understanding of genre-specific reader behavior and marketing trends.
• Additional creative skills such as photography, video editing, or advanced graphic design.

Remuneration
Competitive and commensurate with experience.