Digital Product Marketer at StudyLocal Nigeria

Job Description

• We are looking for an experienced Digital Product Marketer to drive institution acquisition and to shape our marketing strategy.
• You will need to be hands on to implement our customer acquisition through inbound marketing, social media marketing, influencer outreach, partnerships and paid advertising.
• This is an opportunity for someone to be part of something big, someone to play a critical role in driving our success.

Responsibilities

• Own and discover marketing funnels for Studylocal Nigeria
• Attract new traffic to our site and convert that traffic into new users
• Understand our competitors’ position and fine tune our product positioning
• Drive and implement our organic and paid advertising strategy
• Hands-on creation of outbound and inbound content
• Develop creative ways to show off Study-local Nigeria to as many people as possible
• Perform other duties as asked that may relate to study local Africa as a whole.

Requirements/Qualifications
Love selling products? Ready to get your hands dirty? Have proven results in digital marketing? Like all of us at a startup, you will be wearing multiple hats and you are expected to bring values in multiple disciplines quickly. You should be a highly motivated and creative individual who loves to make things stand out from the crowd.

Ideally you:

• Have 3+ years experience doing digital marketing (preferably tech / internet products).
• Have amazing writing skills and can write engaging stories.
• Working knowledge with various paid advertising channels (Facebook, Google PPC etc).
• Knowledge of Google Analytics and similar technologies.
• Value “getting it done” more than perfect.
• Have experience working in the fast-paced startup world.
• You are passionate about the Internet and the creative world.

Remuneration/Benefits
There are some perks working at Studylocal Nigeria. A full-time Digital Product Marketer enjoy the following:

• Competitive salary in the N2.0m to 3.0m per Annum range.
• Extended health and dental benefits.
• Flexible vacation & paid time off.
• Unlimited tea and snacks.
• Beer and meal Fridays for team bonding.
• Professional training to increase your skills and development.
• Travel within African countries.