Marketing Intelligence & Operations Executive at Terragon Group

Duties and Responsibilities

• To develop relevant research reports/ insights to drive lead generation & content marketing activities.
• To project manage outsourced research projects.
• Drive all research and market intelligence initiatives for the unit.
• Drive management and lead generation activities.
• Provide consulting and interpretation of market and consumer/customer research data to the organization.

Requirements

• Bachelor's degree in Marketing, Economics, Statistics, or related field
• Minimum of 2-5 years proven experience in both quantitative and qualitative methodologies.
• Basic understanding and appreciation of AIDA activities.
• Marketing analytics, evaluations & opportunities sizing
• Must have passion for the Mobile Media Technology Business.

Job Skills:

• Research Analysis
• Insights Articulation
• Project Management