Job Location: Ikeja, Lagos
Job Description
- Collaborate with senior clients and give them deeper insights into the dynamics of their business through the development of disciplined and thorough marketing, data and consumer analyses.
- Identify clients’ requirements and develop accountable programs to deliver business results whilst driving client innovation
- Manage your team and delegate appropriately to ensure they are clear on their responsibilities, objectives and deadlines.
- Manage what agency resources are committed to your accounts, ensuring optimal resource utilisation, and that this resource allocation is in line with the account revenue.
- Manage the P&L for your accounts, identify revenue targets and provide revenue forecasts in collaboration with the Finance department.
- Create and deliver effective presentations to the client on retrospective performance and future strategy.
- Propose new activities in order to increase ROI, grow media investment or cross-sell agency services.
- Work with the Business Director and/or Client Development Director on proposals and pitches, as required.
- Stay abreast of trends in the digital sector and disseminate information to clients/internal teams accordingly.
QUALIFICATIONS AND SKILLS REQUIRED
- BA/BS in Business, Advertising, Marketing, Communications, or equivalent experience, is required.
- Capable of holistically approaching the digital marketplace, placing a keen eye towards the interplay between all marketing channels (online & offline).
- Proven experience of managing campaigns across EMEA and/or North America, with multiple stakeholders
- Experience in running campaigns across various channels of Digital Marketing: display (mandatory), paid search, paid social, and affiliates.
- Experience in running campaigns with a Direct Response focus
- A solid understanding of programmatic
- Proven leadership and a talent for people management, as well as excellent communication skills
- Excellent management skills; including project management, communication and team building
- Presentation skills: you must be able to shape, build and deliver presentations that are specific, concise, and engaging
- Proven new business development abilities
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