Marketing Manager at Global Profilers

Responsibilities:

Job Summary

Understand and apply sophisticated and creative marketing strategies and develop brand values, positioning and profitability of the responsible brands.

Responsibilities

• Responsible for brand management of key brands portfolio of the company
• Manage brand marketing function for the brand
• Develop brand as the most exciting and edgy brand in the super premium brand category
• Develop brand busines
• Deliver Brand Plan objectives to match volume/contribution to profit per Brand Plan
• Conceptualize, execute promotions/own able & scalable promotion ideas per brand.
• Plan & execute events & International visits per brand standards
• Collaborate with Maison's in Paris and USA to create impactful brand experiences
• Manage company Budgets/Reporting monthly basis as per audit requirements.
• Control company spending within limits.
• Create On Premise demand with effective activation across different outlet
• Executing effective visibility and new launches/introduction of gift packs
• Visibility & Merchandising Off-Trade: Tapping key opportunities in trade, developing new markets. Regular market visits
• Prepare Brand Plan for 2016
• Order, manage stock– planning, delivery & storage.
• Manage Brand Trainer for Trainings on brands.

Qualification/Experience

• Masters Degree in Marketing
• Proven English language
• 7-10 years marketing experience within beverages/FMCG industry
• Prior experience in handling the same area is preferred, although not necessary
• Thorough understanding of FMCG / Wine &Spirit industry
• Ability to work with a number of divergent brands at the same time
• A high degree of personal presence with influencing, negotiation and communication skills
• Presentation skills
• know and understand the market place
• Demonstrate a vey functional knowledge base
• A high level of commercial awareness
• Possess very good analytical skills
• Good knowledge of wines will be a distinct advantage
• Highly motivated individual, energetic, enthusiastic and team orientated
• Able to communicate well and project subject knowledge with confidence
• Commercially and strategically aware, customer focused, change, results and quality orientated
• Able to plan, organize and prioritize well
• Cross-culturally sensitive
• Self sufficient / self starter
• Challenging and able to take intelligent risks
• Independent decision maker
• Numerical / verbal reasoning ability
• Able to negotiate at a variety of levels (internally & externally)