Digital Marketing Executive at Raadaa

Kindly note that candidates must be resident in Abuja.

Job Responsibilities

• Developing strategies to drive online traffic to the company website.
• Tracking and measuring conversion rates and making adjustments.
• Developing and managing digital marketing campaigns
• Utilizing a range of techniques including paid search, SEO and PPC.
• Responsibility for planning and budgetary control of all digital marketing
• Overseeing the social media strategy for the company.
• Managing online brand and product campaigns to raise brand awareness.
• Improving the usability, design, content and conversion of the company website
• Evaluating customer research, market conditions and competitor data.
• Review new technologies and keep the company at the forefront of developments in digital marketing.

Job Qualifications

• Bachelor’s Degree in Marketing or related field required
• 3+ years’ experience in digital marketing and advertising
• Excellent grasp of social media and website metrics and best practices
• Experience executing paid social media campaigns
• Demonstrable experience with email marketing, lead generation and SEO
• Basic knowledge of HTML and CSS
• Basic knowledge of Adobe Photoshop