Brand Creative Executive at Hazon Holdings

Job Description
Market Research and Consumer Insight:

• Conducted field research on consumer behavior and buying patterns to use the Data to draw insights for Clients
• Profiled target groups and consumers for FMCGs and proffered working solutions that fit their TG lifestyle
• Set eye for trends and competitor activities that might affect Clients businesses and product
• Analyze competitors strategies, brand positioning, marketing trends to recommend better solutions to clients.

Strategy and Business Consult:

• Develop concept for promotional and awareness campaign to increase brand visibility and loyalty
• Interpret Client briefs and propose strategic solutions through big and promotional campaign ideas that involve the integration of Online Marketing, BTL (Below the line) and/or ATL (Above the line) to achieve set objectives.
• Attend strategy sessions and develop executional plans to achieve set goals and desired results.
• Create strategy, route to market and conceptualization for competitive edge against competition.
• Employ innovative approach towards solutions proffered to guarantee strong impact in the market place yielding positive results.
• Conducting brand perception audit to find out how consumers perceive them
• Strategy and conceptualization for competitive edge against competition.
• Planning and receiving of events for activation

Qualifications and Requirements

• Bachelor's Degree in any discipline from a reputable University
• Minimum of 1-2 years working experience within media industry
• Preferred age range: 23 years - 27 years
• Ability to write good, clear copy in a variety of styles with accurate spelling and grammar;
• Excellent teamwork, communication and interpersonal skills;
• Ability to work under pressure and meet tight deadlines;
• Must have a good understanding of their audience and customers and have strong creative, analytical and organization skills.
• Must also have a good handle on consumer and market insights, including the ability to analyze market data, and he or she may be tasked with conducting consumer research.
• Creativity and ability to produce innovatively original ideas
• Professional Certification in concept, copy writing, art direction and strategy is an added advantage.