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  • Posted: Feb 14, 2019
    Deadline: Not specified
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    Beauty and Fragrance is a family owned and operated entity. We are one of the oldest and most dependable fragrance companies in Nigeria. Operational since 1986, we represent global luxury brands and create a secure and transparent footprint for such brands in the Nigerian market. We carry a wide range of luxury fragrances and are strategic partners for brand...
    Read more about this company

     

    Marketing Manager

    Category: Marketing and Advertising

    Level: Professional

    Min. Qualification: Bachelors

    Min. Years of Experience: 2-4

    Start date: 01/03/2019

    Job Description:

    The Marketing Manager (Beauty) manages the day to day marketing activities of the organisation and long term marketing strategy for the company. Job duties are but not limited to;

    Role Summary:

    • Prepare, implement, marketing plan, programme and budget both short and long range to ensure profitable growth
    • Formulate and execute category brands and portfolio strategy for both new and existing products
    • Execute all communication initiatives
    • Collaborates with the MD in establishing and recommending the most realistic sales goals for the company.
    • Manages an assigned geographic sales area or product line to maximize sales revenues and meet corporate objectives.
    • Establishes and manages effective programs to compensate, coach, appraise and train sales personnel.
    • Work with communication agencies, associates, consultants and all external and internal stake holders to deliver the right marketing mix to consumers/shoppers in keeping with the organizational goal
    • Lead ideation and innovation effort that meets business and brand objectives.
    • Lead all consumer/shoppers and market research initiatives
    • Analyse consumer trend, category and market dynamics, internal data and competitive intelligence thereby influencing organization and category strategy
    • Develop deep understanding of consumer/shopper motivation and reflect this in all products communication that emanates from the company
    • To be responsible for developing and maintaining  sales and marketing strategies to meet agreed company objectives.
    • To evaluate customer research, market conditions, competitor data and implement marketing and sales plan alterations as needed.

    Desired Qualities

    Qualifications : 
    IDEAL CANDIDATE:

    • Must have at least a bachelor's degree; master’s degree will be additional advantage
    • At least 5 years working experience in the Beauty and cosmetics Industry.
    • At least 2 years training or teaching experience.
    • Professional qualification in related field will be ad added advantage
    • Familiar with Beauty, cosmetics and fragrance working environment and standard operating procedures.
    • Appropriate Training qualifications
    • Must be able to speak in front of a crowd,
    • Produce and understand training materials,
    • Might work manually with written materials, or use educational and testing software as part of the training process.
    • Independent worker
    • Approachable
    • Able to form good relationships
    • Effective organisational skills
    • Team working skills
    • Interpersonal skill

    Method of Application

    Interested and qualified? Go to Beauty And Fragrance LTD on beautyandfragrance.talentbase.ng to apply

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