PR and Business Development Executive at Insiteful Solutions

Duties

• Promote awareness of the company via appropriate Public relations activities
• Represent the company at various community and/or business meetings
• Generate and send required marketing and sales reports to supervisor as and when required
• Sell the company’s services/products and increase number of clients (potential and existing clients)
• Establish and maintain existing clients and potential clients relationships
• Responsible for identifying potential clients and strategic business partners
• Set up meetings between clients and principal officers as required
• Develop presentations and proposals for current clients and new business pitches.
• Conduct customer surveys regularly and ensure service delivery is consistent and maintained at established standards.
• Identify and resolve client concerns (escalate as required)

Key Performance Indicators:

• Number of up-sell of services to existing customer base (80% up-sell of services)
• No of successful online and offline marketing campaigns successfully created (minimum of 3 campaigns per quarter within 20% increase in sales after campaign
• Actual sales generation vs assigned sales targets
• Number of new customers vs existing customer base (80% increase expected)
• Number of marketing letters, pamphlets and sales packages distributed to assigned geographical location with proof of receipt of documents tendered back

Key Skills & Qualifications

• A passion and flair for sales, marketing, branding and public relationships
• Extroverted
• High analytical
• Good with social media and offline interactions
• A Degree in Marketing, Business Administration or Public Relations is desired but not essential
• Relevant formal or informal work experience