Business Development Consultant for TOHFAN at Propcom Mai-karfi

Background

• Propcom Mai-karfi (PM) is a market-driven programme funded by UK aid which aims to reduce poverty in northern Nigeria by intervening in markets that matter most to poor women and men. Partnering with the private sector and government agencies, Propcom Mai-karfi uses a ‘making markets work for the poor (M4P)’ approach to create systemic changes in agricultural and rural markets in northern Nigeria so that poor people get a better deal for their businesses and have access to vital goods and services.
• During its first phase which ran from 2012 to 2017, Propcom Mai-karfi raised the incomes of 628,000 poor men and women in northern Nigeria by a cumulative NGN 9 billion. The programme also stimulated more than NGN17.6 billion in private sector investment into the rural economy.
• Now in its 3-year extension phase which runs till March 2021, PM is focused on post-conflict market development and climate smart agriculture initiatives in the north east (Borno, Yobe, Adamawa, Taraba, Gombe and Bauchi states), as well as continuing markets for the poor interventions in the DFID partner states of Jigawa, Kano, and Kaduna. During this phase, the programme aims to increase the incomes of an additional 350,000 rural poor people by 2021. Purpose:
• With the increasing demand for tractors services in Nigeria, TOHFAN is going through an expansion phase to make its services and products more available to clients. However, to enable this expansion, there is a need to reposition TOHFAN strategically. This repositioning will give TOHFAN a wider reach of clients to service. This also includes identifying the right market for TOHFAN as well as determining the right steps that will foster TOHFAN’s mission. Activities: The Business Consultant will support TOHFAN with;
• Identify business weaknesses and challenges
• Investment promotion,
• Business development,
• Comprehensive assessment and business diagnosis of TOHFAN using the Picking Sound Company and Company Diagnostics tools.
• Business Development (Consultant 1) In partnership with TOHFAN,
• Build focused and effective relationships with prospective and existing agents/partners/clients/farmers,
• Identify new partners that will enhance and expand TOHFAN’s programmes.
• Market analysis, strategic planning and branding of TOHFAN
• Identify and monitor TOHFAN’s business opportunities. Investment Promotion;
• Organize and manage the development of an investment promotion strategy.
• Carrying out researches and associated studies according to programme’s needs, and TOHFAN’s development priorities.
• Plan, organise, and implement investment road shows to promote TOHFAN as an ideal investment.
• Establish and manage an investment related Information Management System as well as preparing basic promotional materials. Business Diagnostics;
• The consultant will apply the Picking Sound Company and Company diagnostics on TOHFAN to access TOHFAN’s readiness to go through a business expansion if it is seeming as viable Outputs
• Oversee and examine TOHFAN’s new business strategy progress and development
• Educate, lead and supervise members of the business development team to ensure project's achievement
• Conduct complex analysis in order to find new market opportunities
• Investigate existing products and services and compare them with competitors
• Suggest measures for improving customer satisfaction and loyalty
• Suggest effective means of handling business deals operations and activities
• Suggest alternative ways to build, encourage and maintain long-term relationships with key stakeholders

Monitoring Report:

• This report will contain information on the effectiveness and efficiency of the strategies used.
• Submission of detailed reports of promotional activities for each state for the duration of the assignment.: This will contain final reports of the promotion in each state.
• Submission of a comprehensive business assessment reports

Methodology:

• Develop draft business strategy with TOHFAN to ensure efficient delivery to the target beneficiaries. Develop business contents for TOHFAN’s website and social media handles.
• Location and duration of assignment:
• The Consultant will work from the Procom Mai-karfi office in Abuja with regular travel to Lagos and Zaria. This position will be effective from 1st December 2018 to March 2019.

Reporting:

• The Consultant will be working closely with the Tier Lead and the Market Manager in charge of mechanisation.

Qualifications

• Advanced University Degree in Social Sciences, Business Administration or other related areas.
• A proven track record of providing actionable solutions to business development
• Must be social media savvy.
• Excellent organizational and time management skills
• Outstanding communication, interpersonal and leadership skills
• Excellent presentation skills
• Critical thinker and problem solver
• Business development and enterprise development skill

Selection Criteria
The consultant will be assessed on the following criteria:

• Criteria Weights
• Expertise/competence in business development/investment promotion 35
• Target geographic knowledge 25
• Fee rate 20
• Evidence of tax compliance 10
• Consultant/ Company Profile 10
• Total Score 100