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  • Posted: Oct 11, 2019
    Deadline: Oct 18, 2019
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    The Company: Literamed Publications Nigeria Ltd Literamed Publications Nig. Ltd, est. 1969, is Nigeria's leading Children's book publisher. Its imprint, "Lantern books" is now a household name in Nigeria and West Africa. Literamed has in its stable over 400 titles of books for Pre-primary, Primary, Secondary and Literature texts for diff...
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    Marketing Officer

    Job Description

    • Drive and implement all marketing activities to ensure on-board positioning and awareness across all aspects of the marketing mix.
    • Manage all aspects of marketing planning,budgeting, metrics and reporting.
    • Lead and drive marketing communication,ensure clear and powerful messages about the product,brand and value proposition to each market segment.
    • Define and coordinate marketing programs for demand creation.
    • Implement and leverage the latest marketing tools and technologies.

    Qualification

    • B.Sc/HND in Marketing.

    go to method of application ยป

    Digital Marketer


    Job Description

    • Oversee online digital marketing strategy.
    • Develop and manage digital marketing campaigns
    • Oversee a social media strategy
    • Manage and maintain the organisation’s website(s)
    • Write and optimise content for the website and social networking accounts such as Facebook and Twitter.
    • Track and analyse website traffic flow and provide regular internal reports
    • Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion.
    • Continually work on the Search Engine Optimization of the website(s)
    • Fix any errors or bugs in online content
    • Edit and post videos, podcasts and audio content to online sites
    • Arrange webinars and webcasts.
    • Create online banner adverts and oversee pay per click (PPC) ad management
    • Write copy for email marketing campaigns.
    • Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing.
    • Work on printed material to supplement online products
    • Attend product launches and networking events.

    Method of Application

    Interested and qualified candidates should send their Applications and CV to: jobs@lantern-books.com using the Job Title as the subject of the mail.

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