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  • Posted: Jul 10, 2026
    Deadline: Not specified
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  • Alan & Grant, is a Human Resources and Business Advisory firm. By combining creative and strategic minds, we co-create relevant and impactful solutions to our clients. ...additionally, we are developing capabilities to create and manage a portfolio of HR & Enterprise Products aimed at enhancing employee performance, business agility and overall pr...
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    Sales Capability Manager

    Job Summary

    • Responsible for architecting the sales capability strategy for the organisation — building the people, processes, tools, and
    • performance systems that drive sales force effectiveness nationwide.

    Key Responsibilities
    Strategic Capability Leadership:

    • Own and drive the end-to-end Sales Capability strategy, aligned to the company's commercial growth targets and route-to-market model.
    • Design competency frameworks and career progression pathways for all sales roles benchmarked against best-in-class FMCG/food manufacturing practice.
    • Present capability strategy, budget, and ROI to Commercial Leadership and Executive Committee.
    • Own the annual Sales Capability budget, including training vendor contracts, tools, and incentive program spend.

    Capability Building & Training:

    • Design and deliver advanced training curricula: consultative/solution selling, negotiation, category management, distributor management, and RTM execution.
    • Build and lead a team of internal sales trainers/coaches; set their objectives and develop their capability.
    • Design and oversee onboarding academies for new sales hires to reduce time-to-productivity.
    • Partner with HR/L&D to certify sales staff and integrate capability standards into performance management and promotion criteria.

    Field Coaching & Performance:

    • Establish a structured field coaching cadence (GROW model or similar) and audit its execution across regions.
    • Build the capability of Sales Managers/Supervisors as front-line coaches, holding them accountable for team development.
    • Own sales productivity KPIs (volume/value per rep, outlet coverage, perfect store execution, distribution) and drive corrective interventions.

    Sales Tools, Process & RTM Design:

    • Own the design and continuous improvement of sales playbooks, journey plans, call cycles, and merchandising/execution standards.
    • Lead the deployment, adoption, and optimization of SFA/CRM platforms; own data quality and usage governance

    Requirements

    • 10–14+ years' progressive experience in Sales, Trade Marketing, or Sales Capability/L&D roles within FMCG or food manufacturing, including senior field sales leadership (e.g., Regional Sales Manager or above).
    • Proven track record designing and scaling sales capability programs across a multi-region sales force.
    • Prior management experience leading trainers/coaches or a sales team.
    • Deep familiarity with Nigerian RTM structures — distributors, wholesalers, open markets, modern trade, and informal trade
    • Proficiency in SFA/CRM platforms (e.g., Salesforce, SAP, LEAFIO, or similar RTM/DMS platforms) configuration, reporting, and adoption management
    • Strategic thinking with the ability to translate commercial strategy into capability and execution plans.

    go to method of application »

    Regional Sales Manager

    Job Summary

    • To manage the field sales operations in a geographic region by directing the activities of the third-party sales and merchandising provider’s resources in order to deliver net sales, distribution, volume growth, forward share and market share targets.

    Key Responsibilities

    • Create regional sales plans and quotas in alignment with business objectives.
    • Support Store Managers with day-to-day store operation
    • Evaluate store and individual performances.
    • Report on regional sales results for the two.
    • Plan and execute sales regularly reviewing sales data and create reports for senior – level officers.
    • Tracking meetings to help provide feedback and sales insights.
    • Forecast quarterly and annual profits.
    • Identify hiring needs, select and train new salespeople.
    • Prepare and review the annual budget for the area of responsibility.
    • Analyze regional market trends and discover new opportunities for growth.
    • Address potential problems and suggest prompt solutions.
    • Participate in decisions for expansion or acquisition.
    • Suggest new products and innovative sales techniques to increase customer satisfaction.
    • Building relationships with key contacts (e.g., Operations & store managers)

    Requirements

    • HND / BSc with relevant certification in business management, marketing or any related field;
    • Postgraduate qualification is a plus
    • Eight or more years’ progressive sales experience; sector-specific sales experience is preferred
    • Should have managerial experience in related field
    • Proven track record of meeting sales quota
    • Excellent team leader
    • Effective communication skills
    • Rigorous, autonomous, innovative and proactive

    Method of Application

    Use the link(s) below to apply on company website.

     

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