Latest Jobs at Wema Bank Plc

Job Summary

The Head, Credit Card business position is primarily a marketing, sales and customer support role. The role typically promotes the sales of the credit card, as well as providing necessary customer support, including providing information, advocating for client needs, and resolving complaints from card usage experience.

Responsibilities

• Build & establish companies Credit Cards Business.
• Responsible for developing a marketing strategy, product value propositions, pricing & positioning for the range of Credit Card products. 
• Work with Advertising and PR agencies to ensure visibility and positioning of the Brand & products.
• Responsible for product design, packaging, communication, promotions, and customer insights.
• Responsible for activation, usage & retention programs.
• Develop & implement programs for increasing card spending & improving the % of revolvers.
• Interface with card schemes to ensure compliance, remain conversant with emerging trends and to leverage relationships to the company's advantage.
• Spearhead Co-brand & affinity programs to enhance market share.
• Monitor operational excellence and propose reengineering.
• Focus on customer orientation, service standard and service quality.
• Explore market to increase business profitability.
• Planning, directing and managing of Sales Team.
• Ensure Compliance issues of regulatory authorities.

Requirements

• Bachelor’s degree in a business or scientific discipline is often preferred
• Background knowledge and experience in sales, business, or marketing preferably within Banking.
• Prior exposure to Credit Cards marketing & product development.
• Good knowledge of technical and non-technical brand and product information and can effectively articulate value to consumers.

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Job Summary

The Head, Retail Partnerships will drive retail business development and execution of the Bank’s retail marketing plans to achieve desirable profitability. He/She will meet retail and SME financial targets, ensure the achievement of overall cluster targets while ensuring strong customer-focused service culture within the retail division.

Responsibilities

• Drive the Bank’s Retail sales strategy; ensure all business activities/processes are driven towards the achievement of the Region’s objective in line with the overall strategy of the bank. 
• Oversee risk asset transactions in the region to ensure growth, quality value propositions and within the Bank’s risk appetite. 
• Ensure in-depth understanding of all customers’ portfolio, using customer value chain analysis to effectively meet the needs of the customers. 
• Facilitate new business through market scanning, joint marketing calls and intelligence gathering 
• Provide and drive strong collaboration within the regional retail teams to achieve set targets 
• Drive budgets; monitor and report budget performance of Regional retail businesses 
• Ensure customers’ demands are met through effective products/service offerings. 
• Review strategies to ensure excellent, efficient and comprehensive customer service delivery is provided constantly.
• Understand retail customer base and identify opportunities to build and grow profitable relationship. 
• Identify opportunities to migrate retail customers to more appropriate, cost effective channels. 
• Drive the use of appropriate processes and procedures by all members of staff who are constantly in contact with the retail customers e.g. Retail CTL, Retail RMO, TOFT, TTL, Tellers and the Branch guards.

Requirements

• Minimum of First Degree in any discipline. 
• Additional qualification will be an added advantage 
• Minimum of 12 years’ experience in sales & marketing in any financial Institution, preferrably Banking or Fintech