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  • Posted: Apr 30, 2025
    Deadline: Not specified
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    Marketer

    Job Summary

    • The ideal candidate will be responsible for developing and executing strategies to promote Media Trust products and services, ultimately driving sales and brand awareness. 
    • This involves a variety of activities, including market research, sourcing adverts, and data analysis. 

    Responsibilities

    • Conceive and develop efficient and intuitive marketing strategies for Media Trust
    • Conduct market research and analysis to evaluate trends, and determine our target audiences' needs
    • Communicate with target audiences to build and develop customer relationships
    • Collaborate with cross-functional teams to ensure alignment of marketing strategies with business goals.
    • Identify and pursue opportunities for partnership and collaboration with other organizations.
    • Source for advertising opportunities for Media Trust
    • Develop relationships with key stakeholders, both internal and external.
    • Initiate and control surveys to assess customer requirements and dedication
    • Developing creative briefs and ensure that marketing output is characterised by the highest creative standards
    • Develop strategically placed advertisements to reach niche demographic
    • Centralise and spread marketing best practices
    • Collaborate with editorial, sales and operations to align marketing activities with business strategies and priorities.
    • Stay updated on industry trends, best practices, and emerging technologies in marketing and advertising.
    • Represent the organization in marketing-related activities, events, and industry associations to enhance brand visibility and reputation.

    Requirements and Skills

    • Minimum of B.Sc Degree / HND in Marketing, Business, Communications, or a related discipline.
    • Minimum of 10 years cognate experience
    • Strong analytical thinking and problem-solving abilities 
    • Proven experience as marketing officer or similar role 
    • Solid knowledge of marketing techniques and principles 
    • Good understanding of market research techniques, statistical and data analysis methods
    • Excellent organizational and multi-tasking skills
    • Outstanding communication and interpersonal abilities Creativity and commercial awareness
    • A team player with a customer-oriented approach.

    go to method of application »

    Digital Marketer

    Job Summary

    • The ideal candidate will be responsible for developing and implementing effective digital strategies to drive brand awareness, website traffic, and promoting MTG products through various online channels. 
    • The candidate is expected to leverage his/her expertise in the digital landscape to connect with our target audiences, and drive marketing sales.

    Responsibilities

    • Developing and Implementing Digital Marketing Strategies: This includes creating online marketing campaigns, managing social media presence, optimizing websites, and implementing SEO strategies.
    • Content Creation and Management: Producing engaging content for various digital channels, including websites, blogs, social media, and email marketing.
    • Social Media Management: Creating and managing social media profiles and campaigns, engaging with followers, and monitoring brand mentions.
    • Email Marketing: Developing and executing email marketing campaigns, segmenting audiences, and measuring campaign performance.
    • Search Engine Optimization (SEO): Improving website visibility and ranking in search engine results.
    • Web Analytics and Reporting: Tracking website traffic, analysing campaign performance, and reporting on results to stakeholders.
    • Collaboration with Other Teams: Working with sales, design, and other internal teams to align marketing efforts.
    • Utilize analytics tools to monitor and analyze audience needs and behavior across digital platforms.
    • Generate reports and insights to optimize digital strategies, identify trends, and in order for Management to make data-driven decisions to improve our digital marketing drive and reach.
    • Coordinate with all subsidiaries, including editorial, sales, design, and business development, to ensure alignment of digital marketing engagement strategies with overall organizational goals.
    • Manage digital marketing efforts, including SEO, social media, and email marketing for the group
    • Produce creative content, including videos and blog post
    • Stay abreast of technology trends and use this to contribute ideas to the Company
    • Deliver the Digital revenue Target assigned.

    Requirements and Skills

    • Minimum of BSc / HND in Marketing, Business, Communications, Digital Marketing or related discipline.
    • Minimum of 10 years cognate experience
    • Strong analytical thinking and problem-solving abilities
    • Capable of identifying, attracting and engaging target audiences
    • Up-to-date knowledge of digital marketing trends and developments
    • Proven marketing experience on different digital platforms
    • Experience with leading and managing social media marketing campaigns
    • Knowledge of email, newsletters, push notification and display advertising campaigns
    • Ability to use SEO, SEM and marketing databases for promotional purposes
    • Proficiency in using website analytics tools, ad serving tools and marketing software
    • Must be able to juggle multiple projects at the same time
    • Incredible attention to details
    • Knowledge of content management systems.

    Method of Application

    Use the link(s) below to apply on company website.

     

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Average Salary at Daily Trust
₦ 62K from 3 employees
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