Jobs at Echo Africa

Job Summary

• The ideal candidate will have a knack for storytelling, a passion for crafting persuasive copy, and the ability to adapt their writing style to various brands and platforms.
• As a Copywriter at Echo Africa, you will play a crucial role in shaping the voice of our clients’ brands, creating content that captivates audiences and drives results.

Key Responsibilities
Content Creation:

• Develop clear, engaging, and persuasive copy for various marketing channels, including digital ads, social media, websites, email campaigns, video scripts, brochures, and more.
• Tailor messaging to different audiences, ensuring consistency with the brand's tone and objectives.

Campaign Development:

• Collaborate with the creative and account teams to conceptualize and execute integrated marketing campaigns.
• Brainstorm and contribute innovative ideas for campaigns, ensuring they align with clients’ goals and resonate with target audiences.

Brand Storytelling:

• Craft compelling narratives that effectively communicate brand values, products, and services.
• Maintain a deep understanding of each client’s brand voice, ensuring all content produced is on-brand and aligns with their strategic objectives.

Editing and Proofreading:

• Review and refine copy to ensure clarity, coherence, and correctness.
• Ensure all content is free from errors, meets project requirements, and adheres to deadlines.

Market Research:

• Conduct research on industry trends, competitor activities, and target audience behaviors to inform and enhance content strategies.
• Stay up-to-date with emerging digital marketing trends and copywriting best practices.

Client Interaction:

• Engage with clients to understand their needs, preferences, and feedback, ensuring that all deliverables meet or exceed their expectations.
• Present ideas and copy drafts to clients and make revisions based on feedback.

Qualifications 

• Bachelor's Degree in English, Communications, Marketing, or a related field.
• 2 - 4 years of professional copywriting experience, preferably in an advertising, marketing, or branding agency.
• Exceptional writing, editing, and proofreading skills with a keen eye for detail.
• Strong portfolio demonstrating a range of copywriting styles and successful campaigns.
• Ability to work independently as well as collaboratively in a fast-paced, deadline-driven environment.
• Excellent communication and presentation skills.
• Creativity, adaptability, and the ability to multitask across different projects and clients.

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Job Summary

• The Account Manager is responsible for managing client relationships, ensuring the delivery of high-quality services, and coordinating internal teams to achieve client objectives.
• This role requires a strategic thinker with strong communication skills and a passion for driving client success in the advertising/marketing/media industry.

Key Responsibilities
Client Relationship Management:

• Serve as the primary point of contact for assigned clients.
• Build and maintain strong, long-lasting client relationships.
• Understand client business goals, brand guidelines, and market dynamics.
• Regularly communicate with clients to provide updates and gather feedback.

Campaign Management:

• Develop and manage Campaign timelines, ensuring all deliverables are met on schedule.
• Coordinate with internal teams, including creative, production, and strategy, to execute client Campaigns.
• Monitor Campaign progress and address any issues or delays promptly.
• Ensure Campaigns stay within budget and achieve desired outcomes.

Strategic Planning:

• Collaborate with clients to develop marketing strategies and campaigns.
• Provide insights and recommendations based on market trends and client objectives.
• Develop and present campaign proposals, including objectives, strategies, and budgets.
• Measure and analyze campaign performance, providing actionable insights for improvement.

Financial Management:

• Prepare and manage client budgets, ensuring cost-effective use of resources.
• Monitor financial performance of accounts, including revenue tracking and profitability analysis.
• Negotiate contracts and service agreements with clients.

Team Leadership:

• Lead and mentor junior account management staff.
• Foster a collaborative and positive work environment within the team.
• Facilitate internal meetings to align team efforts with client goals.

Reporting and Analysis:

• Prepare and deliver regular reports on campaign performance, Campaign status, and financial metrics.
• Conduct post-campaign analysis to assess success and identify areas for improvement.
• Present findings and recommendations to clients and internal stakeholders.

Qualifications

• Bachelor’s Degree in Marketing, Advertising, Business, or a related field.
• 3 - 7 years of experience in account management within an advertising, marketing, or media agency.
• Proven track record of managing successful client relationships and delivering high-quality Campaigns.
• Strong understanding of marketing principles, advertising techniques, and media channels.
• Excellent communication and interpersonal skills.
• Strong organizational and time management skills, with the ability to manage multiple campaigns simultaneously.
• Proficiency in Campaign management tools and software.
• Ability to analyze data and derive actionable insights.
• Creative thinking and problem-solving skills.
• Ability to work well under pressure and meet deadlines.

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Job Summary

• The Art Director at Echo Africa will be responsible for the visual creative direction of our marketing and branding Campaigns. This role requires a blend of creative vision and hands-on design skills.
• The Art Director will collaborate closely with copywriters, designers, and other team members to produce compelling and effective visual content that aligns with our clients' branding and marketing goals.

Responsibilities
Creativity:

• Develop and oversee the visual style and imagery of campaigns, ensuring alignment with client brand guidelines and objectives.
• Participate in brainstorming sessions and creative meetings to generate innovative ideas and concepts.

Campaign Management:

• Manage multiple Campaigns from concept through completion, ensuring Campaigns are delivered on time and within budget.
• Coordinate with Campaign managers, account managers, and other team members to ensure clear communication and efficient workflow.

Design Execution:

• Create high-quality visual content, including layouts, graphics, and illustrations for various media (digital, print, video).
• Oversee and approve the work of designers, photographers, illustrators, and other creatives.
• Ensure consistency and quality across all visual elements of a campaign.

Client / Team Collaboration:

• Work closely with clients to understand their vision, brand, and objectives.
• Present creative concepts and strategies to clients, incorporating feedback and making revisions as needed.
• Build and maintain strong client relationships through effective communication and exceptional creative deliverables.

Trend Analysis:

• Stay current with industry trends, tools, and technologies.
• Implement new techniques and tools to improve creative processes and outcomes.

Brand Development:

• Develop brand identities and visual standards for new and existing clients.
• Ensure all creative output aligns with and enhances the client's brand image.

Required Qualifications / Skill

• Bachelor's Degree in Graphic Design, Fine Arts, or a related field.
• 3-7 years of experience in a creative leadership role within an advertising, marketing, or branding agency.
• Strong portfolio demonstrating a range of creative Campaigns and high-quality design work.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and other design software.
• Excellent leadership, communication, and presentation skills.
• Ability to work under pressure and manage multiple Campaigns simultaneously.
• Strong understanding of branding, marketing, and advertising principles.
• Knowledge of current design trends and a keen eye for detail.
• Experience with motion graphics, video editing, and web design.
• Familiarity with UX/UI principles.
• Experience in client-facing roles and ability to build strong client relationships.
• Passion for creativity and a proactive attitude towards learning and growing.