Job Roles at VFD Group

Job Summary

• The Head, CASA Business Segment is responsible for driving the strategic direction, growth, and profitability of the Current Account and Savings Account (CASA) segment. This includes developing and executing initiatives to attract low-cost deposits, improve liquidity, and enhance digital banking adoption.

Job Details

• Develop and implement strategies to increase CASA deposits and improve customer acquisition.
• Drive the expansion of digital banking adoption, ensuring all CASA transactions are digital.
• Monitor and improve the active CASA accounts ratio to meet targets.
• Establish cross-selling initiatives, ensuring at least 90% of CASA customers use an additional banking product.
• Collaborate with product, technology, and marketing teams to enhance digital banking solutions.
• Identify and implement cost-effective measures to improve CASA transaction flow and profitability.
• Build and maintain strategic relationships with key customers and partners to enhance deposit mobilization.
• Oversee performance metrics, providing regular updates and recommendations to senior management.
• Ensure compliance with regulatory requirements and internal risk policies.

Requirements

• Bachelor’s degree in Finance, Business Administration, Economics, or a related field (Master’s preferred).
• Minimum 10 years of experience in retail banking, deposit mobilization, or digital banking, with at least 5 years in a leadership role.
• Strong knowledge of deposit management, digital banking solutions, and customer acquisition strategies.
• Proven ability to drive large-scale deposit growth and financial inclusion initiatives.
• Excellent leadership, strategic thinking, and stakeholder management skills.

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Job Summary

• The Head, Salary Business Segment is responsible for developing and executing strategies that enhance salary account acquisition, deposit growth, and credit solutions for salaried employees. The role focuses on seamless salary processing, payroll partnerships, and financial products tailored for employees.

Job Details

• Develop and execute initiatives to grow the salary business segment and enhance customer experience.
• Drive the acquisition of new salary accounts and ensure seamless salary processing.
• Implement strategies to increase new deposits and loan disbursements within the segment.
• Build and maintain partnerships with corporate organizations to facilitate payroll account onboarding.
• Enhance product offerings, including salary advances, credit solutions, and savings plans for salaried employees.
• Collaborate with marketing and digital teams to drive targeted campaigns for salary earners.
• Ensure high active salary accounts ratio and monitor payroll partnerships' success.
• Maintain compliance with regulatory requirements and internal financial policies.

Requirements

• Bachelor’s degree in Banking, Finance, Business Administration, or a related field (Master’s preferred).
• Minimum 10 years of experience in retail banking, salary processing, or financial product management, with at least 5 years in a leadership role.
• Strong knowledge of payroll processing, corporate banking relationships, and lending solutions.
• Demonstrated ability to drive customer acquisition and deposit mobilization.
• Excellent relationship management, negotiation, and leadership skills.