Jobs at OnePyramid

About the job

• The ideal candidate will have experience in all stages of the sales cycle. They should be confident with building new client relationship and maintaining existing ones. They should have evidence of strong skills and possess good negotiation skills.

Responsibilities

• Build relationships with prospective clients
• Maintain consistent contact with existing clients
• Manage sales pipeline
• Analyze market and establish competitive advantages
• Track metrics to ensure targets are hit

Qualifications

• Bachelor's degree 3+ years in sales industry
• Experience in full sales cycle including deal closing Demonstrated sales success
• Strong negotiation skills
• Strong communication and presentation skills
• CRM experience is preferred

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JOB SUMMARY

• We are seeking a dynamic Trade Marketing Manager in the Electronics Industry to lead localized marketing and channel development strategies across key African markets.
• This role plays a critical part in driving retail execution, enhancing distributor performance, and growing market share in the home air conditioner (AC) segment.
• If you have a passion for market development, a strategic mindset, and experience navigating emerging markets, we’d love to hear from you.

KEY RESPONSIBILITIES

• Plan and implement localized trade marketing campaigns such as roadshows, in-store activations, and community engagement events tailored to regional consumer behaviors and climate needs.
• Ensure consistency in brand image through effective deployment of point-of-sale materials (POSM) and retail standards to maximize consumer conversion at touchpoints.
• Break down annual and quarterly sales targets by channel, monitor performance trends, and adapt marketing initiatives accordingly.
• Collaborate with distributor teams to enhance sales capabilities through training, incentive programs, and performance tracking.
• Conduct frequent market visits to gather competitive intelligence on pricing, product features, and promotional
• strategies within Africa’s AC sector.
• Deliver actionable insights to product, marketing, and leadership teams to drive data-informed strategic decisions.
• Partner with the product manager to identify and negotiate with strategic distribution partners, including appliance retailers, contractors, and e-commerce platforms.
• Support the development of a channel tiering strategy to optimize sales coverage and deepen cooperation with high-performing partners.

REQUIREMENTS

• Bachelor's degree or higher in Marketing, Business Administration, International Trade, or a related discipline.
• At least 8–10 years in trade marketing, channel management, or regional sales development, ideally within the home appliance or consumer electronics industry.
• Hands-on experience in African markets or strong knowledge of regional consumer behaviors and distribution channels preferred.
• Familiarity with AC product features and go-to-market models (e.g., B2B2C, project-based sales).
• Strong negotiation and partner management abilities.
• Cross-cultural communication skills and adaptability to dynamic environments.
• Willingness to travel extensively across African markets.
• Proficiency in English is required; French or Portuguese is a strong plus.
• Competent in data analysis tools such as Excel and Power BI.