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  • Posted: Apr 1, 2023
    Deadline: Not specified
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    Seerbit is a fast growing Financial Technology company that seeks to bridge the gaps identified in Africas payment ecosystem, with presence in over 10 African countries and aggressively expanding our footprint in Africa. We are on a mission to shape the future of commerce not just in Africa but across the globe. Our results-driven environment enables us t...
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    Brand & PR Manager

    What we need

    • We are seeking a skilled Brand and PR Storyteller to join our dynamic marketing team.
    • As a Brand and PR manager, you will be responsible for crafting and delivering compelling stories that showcase our brand to the world.
    • You will work closely with the marketing team to create content that enhances our brand's reputation and increases our visibility in the marketplace.

    What you will do:

    • Develop and implement creative brand and PR strategies that align with our company's objectives and goals.
    • Work closely with the product and growth team to create and distribute brand messaging across multiple channels.
    • Write compelling stories and content that showcase our brand and its unique attributes to the world.
    • Develop and maintain relationships with media outlets, influencers, and other key stakeholders to ensure our brand receives maximum exposure.
    • Monitor media coverage and social media platforms to identify potential opportunities for brand exposure and engagement.
    • Collaborate with cross-functional teams to ensure brand consistency across all touchpoints.
    • Measure and analyze the effectiveness of brand and PR campaigns to make data-driven decisions for future strategies.
    • Evaluate opportunities for partnerships, sponsorships, and advertising on an ongoing basis.
    • Build relationships with leaders to grow industry awareness.
    • Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them.
    • Developing a marketing communications plan including strategy, goals, budget, and tactics.

    Requirements

    • Bachelor's degree in Marketing, Communications, Journalism, or a related field.
    • 3+ years of experience in brand storytelling and PR, preferably in a fast-paced environment.
    • Excellent written and verbal communication skills, with the ability to write in a variety of styles and formats.
    • Strong storytelling skills and a proven ability to create compelling content that resonates with target audiences.
    • Experience developing and executing successful PR campaigns across multiple channels.
    • Strong relationship-building and networking skills.
    • Proficiency in using social media platforms for brand and PR purposes.
    • Strong project management skills and ability to manage multiple projects simultaneously.
    • Strong relationships with both local and national business and industry media outlets
    • Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews
    • Exceptional writing and editing skills

    Benefits

    • Medical cover
    • Flexible work schedule
    • Profit share
    • Learning and development opportunity

    go to method of application »

    Product Marketing Manager

    What we need

    • We are seeking a dynamic and experienced Product Marketing Manager to join our Marking team. In this role, you will be responsible for developing and executing a product marketing strategy that drives demand, accelerates growth, and enhances our company's reputation as a leader in the industry.
    • You will work closely with cross-functional teams, including product management, sales, and customer success, to drive successful product launches and ongoing customer engagement.

    What you will do

    • Develop and execute a product marketing strategy that aligns with the company's objectives and supports product growth.
    • Create messaging and positioning that differentiates our products from competitors and resonates with our target audience.
    • Develop sales enablement materials, including presentations, battle cards, and product briefs, to support the sales team's efforts.
    • Collaborate with product management to develop go-to-market plans for new products and features.
    • Work with the content team to develop marketing materials, including case studies, whitepapers, and thought leadership pieces.
    • Develop and execute marketing campaigns that drive customer engagement and retention.
    • Conduct market research to identify customer needs, preferences, and trends to inform product and marketing strategies.
    • Monitor and analyze competitive trends and market developments to stay ahead of the curve.
    • Develop product marketing strategies (pricing, advertising, product launching).
    • Work with various teams (design, content, acquisition, product, sales) to implement strategies.

    Requirements

    • Bachelor's degree in Marketing, Business, or a related field. MBA is preferred.
    • 5+ years of experience in B2B product marketing, preferably in the financial technology industry.
    • Strong project management skills with the ability to manage multiple projects simultaneously.
    • Excellent communication and collaboration skills with the ability to work effectively across teams and departments.
    • Strong analytical skills and experience using data to inform decision-making.
    • Demonstrated ability to create messaging and positioning that resonates with a B2B audience.
    • Understanding of sales processes and the ability to develop sales enablement materials that support the sales team's efforts.
    • Experience with product launches and go-to-market planning.
    • Understanding of the financial technology industry and its trends and developments.
    • Experience in market analysis
    • Familiar with product marketing tactics (e.g. integrated marketing campaigns)
    • Working knowledge of web analytics tools (Google Analytics, WebTrends)

    Benefits

    • Medical cover
    • Flexible work schedule
    • Profit Share
    • Learning and development opportunity

    go to method of application »

    Editorial and Research Content Lead

    What we need

    • We are seeking a highly motivated and experienced Editorial and Research Content Lead to join our marketing team. In this role, you will be responsible for developing, managing, and executing a content strategy that supports our company's growth objectives, engages our target audience, and establishes us as a thought leader in the industry.

    What you will do:

    • Develop and execute a content strategy that aligns with the company's goals and objectives.
    •  Manage the editorial calendar and oversee the creation of high-quality content, including whitepapers, case studies, blog posts, webinars, and videos.
    • Conduct research on industry trends and best practices to create data-driven content that resonates with our target audience.
    • Collaborate with internal stakeholders, including subject matter experts, sales teams, and product managers, to develop content that supports sales and marketing initiatives.
    • Manage a team of content writers and freelancers, providing guidance and feedback to ensure high-quality output.
    • Ensure that all content adheres to brand guidelines, is Search Engine optimized and meets legal and compliance requirements.
    • Analyze and report on the performance of content using data and metrics to inform future content strategies

    Requirements

    • Bachelor's degree in Marketing, Communications, Journalism, or a related field.
    • 5+ years of experience in B2B content marketing, preferably in the financial technology industry.
    • Strong writing and editing skills, with the ability to create compelling content that resonates with a B2B audience.
    • Excellent research skills and ability to synthesize complex information into digestible content.
    • Demonstrated ability to manage multiple projects simultaneously and meet tight deadlines.
    • Strong leadership skills with experience managing and mentoring a team of content writers and freelancers.
    • Understanding of SEO best practices and the ability to optimize content accordingly.
    • Experience with content management systems, marketing automation platforms, and analytics tools.
    • Excellent communication and collaboration skills with the ability to work effectively across teams and departments.
    • Hands-on experience with MS Office and publishing tools
    • Excellent writing and proofreading skills

    Benefits

    • Medical cover
    • Flexible work schedule
    • Profit share
    • Learning and development opportunity

    Method of Application

    Use the link(s) below to apply on company website.

     

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