Research has the ability to catalyze great creativity. Creativity is all about questioning and challenging. Challenging the status quo, looking for alternative interpretations and answers and presenting thinking in new light. Generating a design, leaving a mark, producing an artefact, communicating ... read morea concept or changing a tradition all involve the transformation of an idea into reality.
234 Naija is using this blend of research and creativity as an advance on the status quo and would create something new. Such creations, and the ideas behind them are therefore inescapably connected to the social and cultural experiences of individuals and communities within which they were created.