Telesales Marketing Executive at BlueSlip

Key Duties / Responsibilities

• Conceive and develop efficient and intuitive marketing strategies
• Organize and oversee advertising/communication campaigns (social media, TV etc.), exhibitions and promotional events
• Conduct market research and analysis to evaluate trends, brand awareness and competition ventures
• Initiate and control surveys to assess customer requirements and dedication
• Write copy for diverse marketing distributions (brochures, press releases, website material etc.)
• Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)
• Analyze consumer behavior and determine customer personas
• Identify opportunities to reach new market segments and expand market share
• Communicating with target audience and managing customer relations

Qualification, Experience and Skill Requirements

• Proven experience as marketing executive or similar role, minimum of 2 years
• B.Sc / BA in Marketing, Business Administration or relevant discipline
• Good understanding of market research techniques, data analysis and statistics methods
• Thorough knowledge of strategic planning principles and marketing best practices
• Proficient in MS Office and marketing software (e.g. CRM)
• Familiarity with social media and web analytics (e.g. WebTrends)
• Excellent communication and people skills
• Strong organizational and time-management abilities
• Creativity and commercial awareness.