Social Media Marketer (Remote) at Adensecret

We’re looking for a Social Media Marketer  who’s not just a content creator—you’re a visual storyteller, strategist, and digital trendspotter. You understand how to build community, drive leads, and grow engagement without needing to be micromanaged. You're a self-starter who embraces new tools (especially AI-powered platforms) to streamline content creation and accelerate growth. You're obsessed with fashion, highly detail-oriented, and passionate about digital innovation.

What You’ll Do

Content Creation & Strategy

• Plan and produce scroll-stopping visuals and short-form video content aligned with our brand voice and seasonal campaigns (e.g. prom, bridal, cultural events).
• Capture in-house content including behind-the-scenes fittings, tailoring sessions, and client testimonials.
• Leverage AI tools (ChatGPT, Canva Magic, CapCut AI, etc.) for content ideas, caption writing, and creative execution.
• Maintain a consistent and on-brand content calendar that aligns with product launches and marketing campaigns.

Social Media Management

• Own daily posting and engagement across Instagram, TikTok, Facebook, Pinterest, and YouTube.
• Stay up-to-date with algorithm changes, trends, and new features (Reels, Threads, AI filters).
• Monitor and respond to DMs, comments, and tags to build and nurture a vibrant online community.

Lead Generation & Paid Ads

• Create and manage both organic and paid campaigns targeting prom-goers, brides, bridesmaids, and lovers of African/tailored fashion.
• Run ads on Meta (Facebook/Instagram) and TikTok, optimizing for ROAS and conversions.
• Collaborate with the sales team to turn social engagement into bookings, consultations, and sales.
• Maintain daily records of sales, chats, and customer engagement activities.
• Respond to DMs, comments, and tags in a timely and professional manner.
• Write, edit, and publish high-quality content (captions, blogs, visuals)Write, edit, and publish high-quality content (captions, blogs, visuals)

Bonus Points If You Have

• Photography and lighting experience
• E-commerce skills (Shopify, Wix, etc.)
• Event marketing or influencer management background