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  • Posted: Jan 7, 2025
    Deadline: Jan 17, 2025
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    Marvee is a womenswear brand that specializes in the design and creation of exclusive glamorous and sophisticated bespoke clothing, formal wear and bridals.
    Read more about this company

     

    Social Media Manager

    Reports To: Creative Director & Operation Manager

    A Social Media Manager at MARVEE is tasked with the responsibility of focusing on a blend of creativity, strategic thinking, and expertise in both luxury fashion and digital marketing.

    Education:

    • A degree in Marketing, Business, Fashion, Communications, or a related field.

    Experience:

    • Industry Experience: Generally, at least 3-5 years of experience in social media marketing, with a preference for experience within the luxury, bespoke fashion, high-end RTW retail sector.
    • Brand Management: Proven track record in managing brand presence on social platforms, ideally with experience in luxury fashion or similar markets.

    Skills:

    • Content Creation: Proficiency in creating high-quality content (photos, videos, graphics) tailored to a luxury audience. Tools like Adobe Photoshop, Illustrator, or InDesign, and familiarity with platforms like Canva might be required.
    • Social Media Expertise: Deep knowledge of social media platforms including Instagram, TikTok, Pinterest, X (formerly Twitter), and possibly emerging platforms. Understanding of how to leverage each platform for maximum engagement in the luxury sector.
    • Analytics: Ability to use analytics tools (e.g., Google Analytics, Hootsuite Analytics, Sprout Social) to track, analyze, and report on campaign performance, adjusting strategies accordingly.
    • SEO/SEM: Knowledge of SEO/SEM for social media to boost visibility and engagement.
    • Influencer Marketing: Experience in identifying, collaborating, and managing relationships with influencers that match the brand's ethos.

    Soft Skills:

    • Communication: Excellent verbal and written communication skills to maintain brand voice, engage with followers, and collaborate internally and externally.
    • Creativity: Innovative thinking for content and campaign ideas that stand out in a crowded marketplace while maintaining the brand's luxurious image.
    • Trend Awareness: Staying ahead of fashion trends, social media trends, and cultural shifts to keep the brand relevant.
    • Organizational Skills: Managing content calendars, project timelines, and being responsive to real-time opportunities or crises.

    Additional Requirements:

    • Cultural Fit: Understanding and embodying the brand's values, aesthetic, and target audience.
    • Understand the nuances of marketing luxury products, where brand prestige, exclusivity, and storytelling are paramount.
    • Networking: Building and maintaining relationships with industry insiders, influencers, and media.
    • Language Skills: For global brands, proficiency in multiple languages can be beneficial.
    • Adaptability: The luxury market is fast-paced; the ability to pivot strategies swiftly based on performance or market changes is key.

    Certifications:

    • certifications in social media marketing, digital marketing, or luxury brand management can be advantageous.

    Portfolio:

    • A strong portfolio showcasing past work in social media campaigns, especially within fashion or luxury, can significantly bolster your application. 

    Salary Range:

    NGN 250,000 - 450,000

    Method of Application

    Interested and qualified candidates should apply using the Apply Now button below.

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  • Apply Now
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