Social Media Manager at Jiji Online Marketplace Limited

About the Job

• We are looking for a rockstar social media executive to join our marketing team at Jiji. In this role, you will be free to make your imagination run wild as you create exciting and engaging content across multiple social media platforms in five vibrant African countries. We are looking for someone who literally (and figuratively) eats, breathes and sleeps on social media and who is able to mix that enthusiasm with some professionalism to create magic!
• You will be generally responsible to provide better communication and increase awareness of Jiji in the social media space in 5 African countries!

Job Responsibilities

• Create relevant and original social media content across five African countries with Jiji presence (Nigeria, Ghana, Kenya, Uganda and Tanzania)
• Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
• Continuously improve performance by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
• Development of campaign proposals, strategy, execution and reporting
• Initiate strategies that will drive up platform followership and engagement
• Management of online brand mentions and brand reputation
• Generating monthly reports based on kpi metrics
• Overseeing activities of graphic designers while also giving creative direction for designs

Profile

• B.Sc Degree in Marketing or relevant field
• Proven track record and experience in a creative space preferably in social media marketing
• Knowledge of online marketing channels

Requirements:

• Experience on the same job position - 2 years+
• Understanding of main algorithms and specific of work with main social media platforms (Facebook, Instagram, Twitter, TikTok)
• Skills in photography (using personal smartphone); flat lay would be a plus
• High level of creativity and desire to generate and test new ideas
• Understanding of main metrics for evaluating performance of business pages.

Benefits and Perks

• A steep learning curve in an innovative industry; online, ecommerce and classifieds sector
• HMO, free lunch, regular get-togethers, team building events, and TGIF
• Great work environment and fun loving with co-workers